The class is for business owners who want to learn more about using the media to spread the word about their businesses to clients and prospects. It isn’t paid advertising. It is public relations. The course will provide an overview of public relations, how it fits into a company’s overall marketing plan, and the importance of defining a company’s messages. Class participants will learn the different strategies and tools used, and the growing influence of online and social media on business communications.
Enterprise University, an educational program offering high impact, university caliber business courses is sponsored by Enterprise Bank & Trust. The courses range from marketing for small businesses and succession planning strategies for family owned business to working through conflict and learning what banks look for in loan candidates.
To register for Mayuga’s classes and other classes offered by Enterprise University, please click on the following link, http://www.enterprisebank.com/eu?l=stl.
Founded in 2008, AMM Communications LLC, public relations and marketing consultants of Greater St. Louis, is the St. Louis-based public relations and marketing firm that provides business management consulting in the areas of public relations, marketing, crisis communication, social media and business development training. AMM Communications is a public relations consultancy for small- and mid-sized financial institutions, professional service firms, and manufacturing and distribution companies nationwide. In 2010, 2011 and 2012, the firm was voted as one of the top 25 St. Louis public relations firms by the readers of Small Business Monthly. For more information, please navigate to http://ammcommunications.com or call 314.485.9499.