CEO Jody DeVere to Host a Panel at M2W

Automotive Panel is a M2W First

Jody DeVere, CEO of womens' automotive marketing website, is all set to head up automotive panel featuring representatives from Passchal, AutoTexPink, and Waukegan Tire during the 2011 M2W conference, to be held April 13-14, 2011 at the Chicago Cultural Center. The conference is the nation's premier conference on marketing to women and features the best speakers and the brightest minds with real world track records.

"This is the first-ever general session to focus on women and the automotive sector," says Jody DeVere, president and CEO of "Marketing to Women is exactly what AskPatty is about - help automotive retailers to better reach and retain today's smart, savvy women. Women influence 85 percent of the buying decisions in North American households, effectively becoming the family's chief purchasing officer, and those decisions include where they buy, repair, and maintain their family's cars. I'm very happy to have the automotive community represented at M2W in this panel."

About, Inc.
With international headquarters in Thousand Oaks, California,, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the website is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary Certified Female Friendlyr program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

Women can find an Ask Patty Certified Female Friendlyr auto dealer, tire dealer, collision center, auto service and repair centers using the location search at

Go here to learn how to become Ask Patty Certified Female Friendlyr.

AskPattyr and Certified Female Friendlyr are registered trademarks of, Inc.