Autco Tire Becomes an Certified Female Friendlyr Tire & Service Center in Amarillo, Texas

Autco Tire Joins with to Offer Services Designed with Women Consumers in Mind

Autco Tire, in Amarillo, Texas, is proud to announce they are ready to address the needs of women consumers, as part of the growing network of Certified Female Friendlyr locations in North America. Team members at Autco Tire have completed a training and certification process to provide a Certified Female Friendlyr experience that exceeds women's expectations.

Owner Mark McCoy stated, "We have always catered to women because if you take care of them they will take care of the family. It is nice to know that we have teamed up with an organization that can help us polish our skills and help us provide even better service than before."

Visit the Autco Tire micro-site:
and at 2805 Virginia Circle, Amarillo, Texas 79109

To become Certified Female Friendlyr, Autco Tire personnel completed an extensive training program on how to best serve women. Autco Tire employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience. Autco Tire will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.

"Women influence 85 percent of the buying decisions in North American households, effectively becoming the family's chief purchasing officer," says Jody DeVere, CEO of, Inc." AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, which creates tremendous customer loyalty. Autco Tire's commitment to women shows that management is serious about earning their business."

In conjunction with, Autco Tire has launched a female-focused micro-site that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance online from the comfort of their home or office. The micro-site is easily accessed by searching on, or by going directly to their site.

About Autco Tire
Autco Tire & Service Center was opened in February of 1976. That is 35 years of helping the people of Amarillo make sure their cars are safe and equipped with the best products that give the greatest value. Autco Tire has won numerous awards in customer care from the Chamber of Commerce Business of the Year Award, to the Best Sponsor of the Year from the USA Little League Baseball team. One thing has stayed consistent the entire time, Autco Tire continues to have the most concerned, caring, and best trained employees in the industry looking over your car. Autco Tire is a BBB of Amarillo Accredited Member and the only locally owned Michelin Alliance distributor in Amarillo and the surrounding areas. They are also proud to be the first AskPatty Certified Female Friendlyr automotive repair facility in Amarillo.

About, Inc.
With international headquarters in Thousand Oaks, California,, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary Certified Female Friendlyr program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

Women can find an Ask Patty Certified Female Friendlyr auto dealer, tire dealer, collision center, auto service and repair centers using the location search at

Go here to learn how to become Ask Patty Certified Female Friendlyr.

AskPattyr and Certified Female Friendlyr are U.S. registered trademarks owned by, Inc.