Delaware Tire, in Salisbury, Maryland, is proud to announce they are ready to address the needs of women consumers, as part of the growing network of AskPatty.com Certified Female Friendly® locations in North America. Team members at Delaware Tire have completed a training and certification process to provide a Certified Female Friendly® experience that exceeds women’s expectations.
“In recent years, we have noticed an increase in our base of women customers and are excited to enhance our presence in the female market. We have recently renovated our showroom, featuring a separate kid-friendly play area, expanded and updated our restroom, and provide WiFi access to create an enjoyable and comfortable customer experience. Partnering with AskPatty.com, and becoming Salisbury's Certified Female Friendly® auto service and tire center, will help us offer the ultimate customer service to everyone in our community,” Stated Bonnie Deysher of Delaware Tire of Salisbury.
Visit the Delaware Tire micro-site:
http://femalefriendlydealer.askpatty.com/index.php?d=Delaware_Tire_Center_Salisbury_MD
and at 952 S Salisbury Boulevard, Salisbury, Maryland 21801
To become AskPatty.com Certified Female Friendly®, Delaware Tire personnel completed an extensive training program on how to best serve women. Delaware Tire employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience Delaware Tire will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.
"Women influence 85 percent of the buying decisions in North American households, effectively becoming the family's chief purchasing officer," says Jody DeVere, CEO of AskPatty.com, Inc." AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, which creates tremendous customer loyalty. Delaware Tire’s commitment to women shows that management is serious about earning their business."
In conjunction with AskPatty.com, Delaware Tire has launched a female-focused micro-site that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance online from the comfort of their home or office. The micro-site is easily accessed by searching on AskPatty.com, or by going directly to their site.
About Delaware Tire
Delaware Tire Center was founded in 1968 by the late James W. Baxter. As a hardworking, honest, dedicated business and family man, he created a successful and expanding business, which has thrived over the years due to his commitment to his customers and his high standards of integrity. These characteristics have now been passed on to his sons, James Baxter, Jr., and Mathew Baxter, who have taken over the operations since their father's death in 2003. As owners of a family business, Jay and Matt pride themselves on following in their Dad's traditions with a company-wide commitment to outstanding service, upfront pricing, and guaranteed satisfaction.
The professional staff at Delaware Tire Centers will offer you a full line of tires and services and are available to answer any of your automotive questions. In addition, the sales staff is trained as Certified Alliance Professionals. They have been provided with in-depth training of the design and performance of Michelin, BFGoodrich, and Uniroyal brands. The technicians are ASE certified and are committed to providing your car with reliable, quality care. When your automotive and tire needs are in their hands, you can feel confident that you are getting the best service around.
About AskPatty.com, Inc.
With international headquarters in Thousand Oaks, California, AskPatty.com, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the AskPatty.com website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary AskPatty.com Certified Female Friendly® program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.
Women can find an Ask Patty Certified Female Friendly® auto dealer, tire dealer, collision center, auto service and repair centers using the location search at AskPatty.com.
Go here to learn how to become Ask Patty Certified Female Friendly®.
AskPatty® and Certified Female Friendly® are U.S. registered trademarks owned by AskPatty.com, Inc.


