Hesser Hyundai Becomes an AskPatty.com Certified Female Friendlyr Dealer in Janesville, Wisconsin

Hesser Hyundai Joins with AskPatty.com to Offer Services Designed with the Women Consumer in Mind

Hesser Hyundai of Janesville, Wisconsin, is proud to announce they are ready to address the needs of women consumers, as part of the growing network of AskPatty.com Certified Female Friendlyr Dealers in North America. Team members at Hesser Hyundai have completed a training and certification process to provide a Certified Female Friendlyr experience that exceeds women's expectations.

"At Hesser Hyundai, we strive to provide a convenient way to research and find a vehicle that's right for our customers, and knowing that the majority of female customers use the Internet, we have expanded our services and reach online with AskPatty.com," states Michael Sheflin, GM of Hesser Hyundai.


Visit the Hesser Hyundai micro-site here, or visit in person at 2009 Milton Avenue, Janesville, Wisconsin 53545


To become AskPatty.com Certified Female Friendlyr, Hesser Hyundai's personnel completed an extensive training program on how to best serve women. Hesser Hyundai employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience. Hesser Hyundai will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.

"Women influence 85 percent of the buying decisions in North American households, effectively becoming the family's chief purchasing officer," says Jody DeVere, CEO of AskPatty.com, Inc." AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, which creates tremendous customer loyalty. Hesser Hyundai's commitment to women shows that management is serious about earning their business."

In conjunction with AskPatty.com, Hesser Hyundai has launched a female-focused micro-site that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance online from the comfort of their home or office. The micro-site is easily accessed by searching on AskPatty.com, or by going directly to their site.

About Hesser Hyundai
Hesser Hyundai has been a Hyundai dealer in Janesville since 1985, and has been a family owned dealership since 1936. Serving the communities of Janesville, Madison, Rockford, Beloit and Delavan, the dealership is committed to first quality customer service and satisfaction.

Hesser Hyundai works with the community as well, with an upcoming sponsorship of "C What's Possible Through Education", along with Madison's CW this August. The event will provide children with school supplies in Janesville, since many families are in need after the GM plant closing.

Additionally, for more than ten years, Hyundai and its dealers have been committed to fighting pediatric cancer. What began in 1998 as a local initiative supported by New England-area Hyundai dealers to raise funds for the Jimmy Fund at Boston's Dana-Farber Cancer Institute, has grown into a nationwide program supported by all of Hyundai's 780 dealers.

About AskPatty.com, Inc.
With international headquarters in Thousand Oaks, California, AskPatty.com, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the AskPatty.com website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary AskPatty.com Certified Female Friendlyr program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

Women can find an Ask Patty Certified Female Friendlyr auto dealer, tire dealer, collision center, auto service and repair centers using the location search at AskPatty.com.

Go here to learn how to become Ask Patty Certified Female Friendlyr.

AskPattyr and Certified Female Friendlyr are U.S. registered trademarks owned by AskPatty.com, Inc.