Larson's Service is an Certified Female Friendlyr Service and Repair Center in Peabody, Massachusetts

Larson's Service has Renewed its Commitment to Offer Services Designed with Women Consumers in Mind

Larson's Service, in Peabody, Massachusetts, is pleased to announce they have renewed with Larson's Service is part of a growing network of Certified Female Friendlyr locations in North America, who have taken significant steps to address the needs of their female customers and provide a Certified Female Friendlyr experience that exceeds women's expectations.

"We have always felt the best way to run our shop is like a doctors/dentist office, specializing in maintenance, offering clients a head-to-toe check over twice a year and a dealership alternative for maintenance and repairs," stated Diane Larson, Owner of Larson's Service.

"Your Dealership Alternative" Larson's Service is a family owned Neighborhood Shop that has been Offering Quality Automotive Service for Domestic and Asian Vehicles for 25 yrs! Quality Service at fair prices with a SMILE:) Have a Fun Day!

Visit the Larson's Service micro-site:
and at 289 Lynn Street, Peabody, Massachusetts 01960

To become Certified Female Friendlyr, Larson's Service personnel completed an extensive training program on how to best serve women. Larson's Service employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience. Larson's Service will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.

"Women influence 85 percent of the buying decisions in North American households, effectively becoming the family's chief purchasing officer," says Jody DeVere, CEO of, Inc." AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, which creates tremendous customer loyalty. Larson's Service commitment to women shows that management is serious about earning their business."

In conjunction with, Larson's Service has launched a female-focused micro-site that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car buying and maintenance online from the comfort of their home or office. The micro-site is easily accessed by searching on, or by going directly to their site.

About Larson's Service

Larson's Service of Peabody offers Quality Automotive Service of American and Asian Vehicles. Larson's is a top rated Massachusetts service and repair facility. Their goal is to find and take care of little things before they become inconvenient or more expensive.
The family owned business takes quality and customer service seriously. Larson's Service has always followed a strict Code of Ethics so customers will know up front what to expect. They perform high-quality maintenance and repair services at a fair price, using quality parts. Larson's Service is dedicated to customer satisfaction and maintains the highest standards of the automotive service profession. Standards that were put forth by founder John Larson back in 1986.
Diane Larson, Owner/Manager of Larson's Service, is dedicated to the professionalism of the Automotive Industry and is very active in her field.  Diane has been in the automotive business full time since 1990, when she started working in the office of the shop she and her husband opened in 1986. She then moved into the bays for a while and finally settled back in the Service Advisor/Management role that fits her well. Diane really enjoys working with her clients, employees and offering quality automotive service.

Having been one of the first to take the ASE Service Consultant exam, she is currently an ASE-C1 Service Consultant and AAM (Accredited Automotive Manager). She also serves on the ASA (Automotive Service Association) Mechanical Operations Committee, Expert Women's Panel, Automotive Technology Advisory Council - North Shore Technical High School, Uni-Select CEC Council, is an active member of NESSARA (New England Service Station & Automotive Repair Association) and iATN (International Automotive Technician Network).

About, Inc.
With international headquarters in Thousand Oaks, California,, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary Certified Female Friendlyr program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

Women can find an Ask Patty Certified Female Friendlyr auto dealer, tire dealer, collision center, auto service and repair centers using the location search at

Go here to learn how to become Ask Patty Certified Female Friendlyr.

AskPattyr and Certified Female Friendlyr are U.S. registered trademarks owned by, Inc.