The competition invites oatmeal enthusiasts to submit videos demonstrating an original recipe that makes use of Bob’s Red Mill Steel Cut Oats – the official “World’s Best Oatmeal.” From the entries, three finalists will be flown to Portland, Ore., to compete in a live cook-off, and the winner of that cook-off will travel with the Bob’s Red Mill team to compete in the 19th annual Golden Spurtle World Porridge Making Championship in Scotland this October. The inaugural Spar drew nearly 50 video entries.
“We were so impressed with the creativity of the recipes and the quality of the dishes in last year’s contest, we just had to do it all over again,” said Bob Moore, founder and president of employee-owned Bob’s Red Mill. “We have high hopes that this year’s winner will return from Scotland with a world championship!”
The prestigious Golden Spurtle competition is held every year in Carrbridge Iverness Shire in Northern Scotland. Bob’s Red Mill first competed in 2009, becoming the first American contenders to do so. In that first year competing, Bob’s Red Mill won the World Championship and the highly coveted Golden Spurtle trophy (a spurtle is a Scottish kitchen tool dating back to the 15th century that is traditionally used to stir porridge and prevent it from becoming lumpy). Last year’s Spar for the Spurtle winner, Merry Graham of Newhall, Calif., competed at the World Championship on behalf of Bob’s Red Mill with her Black Bean Porridge Patties, but unfortunately did not capture the title.
“Merry prepared a great dish that definitely caught the attention of the Scots, and she proved to be a great competitor,” said Matthew Cox, the 2009 World Porridge Making Champion and marketing director at Bob’s Red Mill. “We are looking for that same creativity and moxie this year. With our Spar for the Spurtle competition now in its second year, it really is becoming the National Oatmeal Championship here in the United States.”
To enter the Spar for the Spurtle contest, interested cooks should visit www.sparforthespurtle.com to submit a video demonstration of an original recipe that makes use of Bob’s Red Mill Steel Cut Oats. Videos should be no longer than three minutes and should demonstrate a creative use of the oats. Dishes can be sweet or savory – they just need to be cooked on the stovetop and able to be created from start to finish within 30 minutes.
The videos will be posted on www.sparforthespurtle.com where fans will be able to vote for their favorites. The top three contestants selected as the finalists will be flown to Portland for the live cook-off. During the live 30-minute cook-off, the three finalists will prepare their oatmeal recipes from scratch for a panel of celebrity judges in conditions that mirror those of the Golden Spurtle competition. The winner will receive an all-expenses-paid trip for two to Scotland to compete in the 19th annual Golden Spurtle World Porridge Making Championship!
Based on the video submissions, three finalists will be chosen to receive the ultimate trip for Bob’s Red Mill fans. The finalist prize package includes:
• Roundtrip airfare to Portland, Oregon
• Three-nights’ accommodations at a downtown Portland hotel
• A tour of Bob’s Red Mill led by company founder Bob Moore
• A gift basket filled with Bob’s Red Mill products and merchandise
• $100 Bob’s Red Mill Gift Card
• A spot in the live cook-off for a chance at the Grand Prize
• $100 for cook-off supplies
The winner of the live cook-off will receive the Grand Prize, which includes the following:
• Round-trip airfare for two to Scotland to represent the Bob’s Red Mill team at the 19th annual Golden Spurtle World Porridge Making Championship in October 2012
• Two nights’ accommodations in Edinburg, three nights’ accommodations in Carrbridge (for two)
• Rail transportation between Edinburgh and Carrbridge (for two)
• $2500 cash
To submit a recipe, watch and vote for videos, read the contest’s official rules and learn more about the World’s Best Oatmeal, please visit www.sparforthespurtle.com. The deadline for recipe submissions is July 20, 2012.
About Bob’s Red Mill
Bob’s Red Mill Natural Foods, a distinctive stone grinding miller of whole grains, was founded in 1978 with the mission of moving people back to the basics with healthy whole grains, high-fiber and complex carbohydrates. Bob’s Red Mill, an employee-owned company, offers a diverse line of more than 400 all natural, organic and gluten-free flours, cereals, meals and mixes for pancakes, breads and soups that are available throughout the United States and the world. With its dedicated gluten-free manufacturing facility, strict organic protocols and dedication to meeting the highest food safety standards in the country, the company has obtained its HACCP certification and is a leader in providing safe and delicious natural, organic and gluten-free products. For more information, please visit www.bobsredmill.com. Additional information is available at www.Facebook.com/BobsRedMillNaturalFoods, www.Twitter.com/Bobs_Red_Mill and www.bobsredmill.com/blog/.