MELVILLE, N.Y. - Prior to the 18th Annual Screen Actors Guild (SAG) Awards® telecast, held Sunday, Jan. 29 on TNT and TBS, Chyron’s new Social Media Editor was deployed by the networks during the last two segments of programming leading into the SAG Awards.
Developed by Chyron’s in-house team of engineers, this software-based solution allows an operator to monitor and pull incoming Tweets from any feed and quickly display the Tweets on-air. Turner used the new Social Media Editor in tandem with 16 Chyron Channel Box² channel branding systems already in use at both networks.
“Like all of Chyron’s products, the new Social Media Editor allows playout operators to simplify and streamline their approach to on-air productions and events,” said Bonnie Barclay, chief marketing officer at Chyron. “Ideal for news, sports, and entertainment markets, this solution helps broadcasters optimize today’s increasingly popular Twitter outlet and encourages interaction with viewers from around the globe watching at home.”