Karuna Unveils Innovative Line of Luxury Masks

A New Evolution of Skin Care Created to Impart Worldly Wisdom

Karuna Skin, LLC, a privately held luxury skin care company in Los Angeles, announced today the launch of six premium masks to address such skin concerns as wrinkles, fine lines, dull skin tones, blemishes, drying and oxidation. Blending the value of Karuna (compassion) with unique, sought after beauty ingredients from Asia, Karuna draws on the wisdom of both the East and West to evolve the luxury skin care category in a new and modern way. The new beauty pioneer makes the distinction of being the first skincare company to develop a one-step, no-mess, no-rinse, do-it-yourself facial that is individually wrapped and pampers as it treats individual skin care needs.

Distinguished by the highest quality natural ingredients, packaging and customer service, each Karuna mask also has the added benefit of the Karuna Beauty Boost to heal, detox and renew. The proprietary blend of ingredients fuses nature and science to benefit all skin types. Chinese licorice, aloe vera, chamomile, vitamin B and other plant extracts help to deliver high levels of hydration as they work to soothe, calm and fight free radicals. A special combination of peptides assists in skin cell renewal and work to fight premature aging while helping to repair previous skin damage.

"Karuna was developed as an innovative treatment that uses the highest concentration of the most effective active ingredients from the East to deliver an indulging treatment that exceeds the expectations of even the most demanding clientele. Our facial products provide a natural way of caring for your skin at an affordable price without compromising quality," said Linda Wang, founder of Karuna Skin, LLC.

The new luxury portfolio spans six products:

Anti-Aging - Through vitality and transformation, the Karuna anti-aging mask uses wild yam to help improve skin circulation by increasing collagen renewal and elderberry extracts to improve elasticity for more youthful skin. The mask uses the latest advances in skin care and science to help slow down the process of aging while helping to lessen the appearance of fine lines and wrinkles.

Anti-Blemish - Calms and clears the skin using shiso--a Japanese green leaf--and ginger, which work as natural anti-bacterials to deliver blemish-free skin with unprecedented efficacy. The ingredient honey soothes and provides oil-free hydration, leaving the skin calm while maintaining its suppleness and elasticity.

Anti-Oxidant - Protects and balances skin through a combination of Chinese green tea and African chrysanthellis to form a free-radical scavenging shield to protect the skin from environmental elements. Usually derived from natural sources, anti-oxidants are one of the gentlest and most nourishing skin care ingredients available on the market.

Brightening - Reveals and enlightens skin by using grapefruit seed extract to shield the skin from environmental toxins, and rare Asian plant extracts to help even and revive the skin's surface. The treatment uses high-performing ingredients to visibly refresh skin while at the same time reversing discoloration, hyperpigmentation and reducing the look of dark spots and sun spots. Helps to restores a bright, energetic glow to the skin's appearance.

Exfoliating - Revives and renews skin with a customized blend of lemon's natural citric acid and pineapple extract to help exfoliate, hydrate and improve the skin's elasticity. The fruit extracts are a natural way to remove dead cells. By removing the skin's surface and making way for younger cells, the skin looks fresh, radiant and feels younger. Pores are also cleansed and opened, allowing skin care products such as serums, creams and moisturizers to penetrate deeper into the skins surface to achieve maximum results.

Hydrating - Restores the skin using natto--a Japanese soybean--which helps to retain skin's natural moisture levels as it exfoliates to boost dehydrated and dull skin. Consumers will feel softer, smoother skin.

Each Karuna mask is individually wrapped. Inside is a luxurious custom shaped all-natural fiber cloth designed to retain 50 percent more moisture than other synthetic masks, helping pores fully dilate and drink in the paraben-free beneficial ingredients. Made from bio-degradable wood pulp, the cloth also allows skin to absorb the benefits of the ingredients long after the mask is removed.

"Karuna face masks are ideal for more than a home beauty ritual. They're great for travel and the gym because they're hygienic and portable. Just toss in a bag and go. Many spas and salons like Karuna because it can be used as a stand-alone treatment or as an add-on to already existing services," said Wang.

With a retail price of $28.00, masks come individually wrapped in packs of four or one month's supply.

Karuna services an upscale segment of the multi-billion-dollar beauty industry. Retail and Professional clients include Apothia at Fred Segal in Los Angeles, Bliss Spas, Victoria's Secret Direct and exclusive salons and boutiques throughout the world. Direct sales are available at the company's website http://www.KarunaSkin.com.

Founded in 2009, Karuna Skin, LLC is a major evolution in the concept of beauty rituals offering six state-of-the-art masks using highly effective formulas, unique product ingredients and unparalleled benefits to address different skin care concerns. Inspired to impart her East-meets-West beauty knowledge with compassion and care, founder Linda Wang created Karuna - "Wisdom for the Skin." Headquartered in Los Angeles, Karuna merges the benefits of skin care and well-being to bring love, care, and compassion toward self, others, and the Earth. For more information about Karuna, visit www.KarunaSkin.com.