FOR IMMEDIATE RELEASE: First Annual Holiday Market Focuses on Local Producers and Supports Late Shoppers

Local Agency, Artisan Co-op and Local-centric Non-Profit Team Up for 2011 Holiday Season

The first annual {Procrastinator's} Holiday Market was designed as a fun and relaxing community shopping experience and "one-stop-shop" for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.
The first annual {Procrastinator's} Holiday Market was designed as a fun and relaxing community shopping experience and "one-stop-shop" for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.
  • The first annual {Procrastinator's} Holiday Market was designed as a fun and relaxing community shopping experience and "one-stop-shop" for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.
    The first annual {Procrastinator's} Holiday Market was designed as a fun and relaxing community shopping experience and "one-stop-shop" for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.
    The first annual {Procrastinator's} Holiday Market was designed as a fun and relaxing community shopping experience and "one-stop-shop" for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.
    The first annual {Procrastinator's} Holiday Market was designed as a fun and relaxing community shopping experience and "one-stop-shop" for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.

 

Media Contacts
Courtney Robinson Feider, 208.830.6416
courtney@adrianandsabine.com

First Annual Holiday Market Focuses on Local Producers and Supports Late Shoppers

Local Agency, Artisan Co-op and Local-centric Non-Profit Team Up for 2011 Holiday Season


December 2, 2011 (Boise, ID) –  In a concentrated effort to focus Treasure Valley citizens’ holiday spending on local vendors and artists, the organizers of East End Market at Bown Crossing did two things-- designed a holiday shopping experience called the {Procrastinator’s} Holiday Market with outdoor and indoor events, and joined forces with Think Boise First and indieMADE to create a local-centric shopping campaign called “LoveLOCAL”, which was hugely successful over the Thanksgiving/Small Business Saturday weekend.   

The first annual {Procrastinator’s} Holiday Market was designed as a fun and relaxing community shopping experience and “one-stop-shop” for those who wait until the last minute to purchase holiday gifts and goods, and as a way to focus the local consumer on buying local during the 2011 holiday season.   The markets will take place in Bown Crossing on December 11, and will continue in Downtown Boise on December 12 & 13 at the Hawkins Building at 9th and Myrtle.  

The organizers of the {Procrastinator's|} Holiday Market supported indieMADE during their Thanksgiving weekend event, and now both indieMADE and Think Boise First are supporting {Procrastinator's} in kind. All three organizations believe that this sort of symbiotic relationship is what is going to help bring local shopping to the forefront of the Boise community's mind this holiday season. LoveLOCAL is a year-long campaign but kicks off during the most critical shopping time of the year --  the time of the year that can make or break local businesses and artisans as they fight for commerce share during the shopping boom. 

“During a recessive economy, we believe it is critical to think and buy local” said Dave Ficks, Executive Director of Think Boise First.  “We were thrilled to get involved with LoveLOCAL and to support the organizers of the {Procrastinators’} Holiday Market in their efforts to provide high quality local artisan goods and convenient shopping times”.  

With products ranging from local Christmas trees to handmade stockings, from hot cider and donuts to ready to serve meals, from artisan children’s goods to beautiful custom-made jewelry, and activities like pictures with Santa and sleigh and DIY s’mores roasting stations, this market aims to bring out the playful side in all of us, and to focus on time when we aren’t already overwhelmed with other holiday commitments.

The LoveLOCAL campaign was designed by Adrian + Sabine and co-sponsored by Think Boise First and indieMADE.  LoveLOCAL is a Think Boise First | 20x20 inspired campaign.

A complete list of vendors is available on our Facebook page.

DECEMBER 11
12pm - 5pm
Bown Crossing (at end of Parkcenter Blvd)

DECEMBER 12 & 13
12pm - 8pm
418 S. 9th Street, Suite 208
Boise, ID 83702

More information is available at:
www.adrianandsabine.com/markets.aspx
www.facebook.com/eastendmarketatbowncrossing
www.facebook.com/procrastinatorsholidaymarket
www.twitter.com/prohoholidaze



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