Music product retailers were judged using a numeric rating by a panel of impartial expert judges selected by, but not otherwise affiliated with NAMM. Music Go Round received this recognition because they:
- Show a clear understanding that the success of a retail store is directly related to customer satisfaction
- Provide a retail experience worth returning for and recommending others to
- Design a floor plan, merchandising and marketing that encourages repeat sales
- Prepare for future success with sound planning, marketing and training initiatives
- Use the web and social media in engaging, effective ways
In addition to Dealer of the Year, Music Go Round is also in the running for best curb appeal, best merchandising and display, best use of social media, best sales promotion, best website awards.
“These awards are a chance for NAMM retail members to be recognized and rewarded for proactive, innovative business efforts and effective marketing campaigns by their peers. Retailers across the country will gather in Nashville this summer and are encouraged to use The Top 100 as fresh inspiration to help their own businesses succeed in the upcoming year,” said NAMM President and CEO Joe Lamond.
“We are extremely honored to be recognized by our peers and trade association as a leader in our industry” said Tim Kletti, Director of Music Go Round®. “This recognition is proof that our commitment to offering the best customer experience is paying dividends. It is our intention to be part of this recognized group for years to come.”
About Music Go Round®
Music Go Round® is the ultimate resource for used musical gear. There are 35 franchised stores in the United States and an internationally used inventory website. Music Go Round buys, sells, and trades quality used and new gear such as guitars, drums, keyboards, sound equipment, and accessories. Music Go Round is franchised by Winmark Corporation, which also franchises Once Upon A Child®, Plato’s Closet®, and Play It Again Sports®. For more information visit www.musicgoround.com.
The National Association of Music Merchants, commonly called NAMM in reference to the organization's popular NAMM trade shows, is the not-for-profit association that strengthens the $17 billion global musical instruments and products industry, while promoting the pleasures and benefits of making music. NAMM's activities and programs are designed to promote music making to people of all ages. NAMM is comprised of more than 9,000 Member companies in 87 countries around the world. For more information about NAMM, interested parties can visit www.namm.org or call 800-767-NAMM (6266).