The Geezeo Marketing Integration Platform gives financial institutions the ability to present targeted communications and content directly to online users by segmenting demographic profiles, types of accounts and transaction data. Marketing messages can be presented to PFM users matching data criteria assigned to campaigns. Relevant messaging supports higher response rates and a more pleasant user experience.
"We know how important growth and retention is to community banks and credit unions", said Bryan Clagett, Geezeo Chief Marketing Officer. "This solution helps them increase share of wallet while supporting the institutions brand and position of advocacy".
The webinar is open to retail financial institutions and the media. Those interested in attending, should contact Tricia Magnuson at firstname.lastname@example.org.
Founded in 2006, Geezeo offers Internet banking solutions including personal financial management (PFM), online community trust-based marketing, account access and bill payment. Geezeo's unique platforms help financial institutions develop online customer dialog while generating growth through customer acquisition and increased wallet share. For more information on the privately held company visit www.geezeo.com.