40 Sports & Entertainment Speakers at Gravity Summit at UCLA February 22, 2012

Social Media in Sports & Entertainment

 Beverly Hills, CA  Gravity Summit is pleased to announce the speaker lineup for the 4th Annual Social Media for Sports & Entertainment event to take place at UCLA on Wednesday, February 22, 2012. For the first time ever,  Gravity Summit will bring together the sports and entertainment industries to discuss the impact of  social media on television, branding, movies, online content and sporting events.

This full-day, fast-paced sports and entertainment program will educate and inform the business community on how best to utilize social media to enhance audience engagement, retain customers, and grow the bottom line. 

The agenda combines an overview of social media marketing as well as "real-world" experience and lessons learned from social media marketing managers representing major studios such as Fox, Warner Bros, Sony and Showtime, as well as panel discussions focusing on the music business, actors, agents, publicists, and sports teams, leagues, fans, and players. 

Before lunch, Shira Lazar will host the Gravity Summit "Excellence in Social Media" Awards ceremony.  This year's honorees include Super Bowl Champion Warren Sapp in the Sports category, and Janina Gavankar, who plays "Luna" on HBO's hit series True Blood, for entertainment; and Nic Adler, owner of The Roxy on Sunset

Agenda and Speakers

  8:30    Registration

 9:00     Beverly Macy, CEO Gravity Summit

 9:15     Derek I. Smith, SVP Operations Strategy, Fox Filmed Entertainment

  9:35    Panel: Social TV – Moderator Rich DeMuro, KTLA-TV

  • Ann Glenn, Social Media Manager Sony Imageworks
  • Matt Meeks, VP Audience Engagement, Warner Bros Television
  • Teri Thompson Professor, Social TV Consultant, Autho , Gravity Summit
  • Dave Martin, Senior VP Media, Ignited

 10:05   Debbie DeGabrielle , Chief Marketing Officer,  Visible Technologies

 10:20   Industry Panel – Moderator, Jeremy Blacklow, WhoSay

  • Matt Mazzeo, CAA agent
  • Gillian Smith, ID-PR publicist
  • Jared Eng, Founder and Editor, JustJared.com and JustJaredJr.com
  • Arielle Kebbel, film and television actress

 10:50  Networking Break

11:10  Social ROI Panel, Moderator Ric Dragon, DragonSearch

  • Matt Thomas, Director of Business Development, Get Glue
  • Radha Subramanyam, Neilsen, Social TV
  • Rob Reed, CEO, Moment Feed
  • Brandon Dimassa, Business Development TV Guide Digital

11:35  Thomas Suarez, TEDx  Speaker, Futurist, 6th Grader, Suarez Tech

12:00  Gravity Summit, Excellence in Social Media Marketing Awards – Shira Lazar Host

  • Entertainment: Janina Gavankar “Luna” on HBO’s True Blood
  • Sports: Warren Sapp Super Bowl Champion Dancing With The Stars  
  • SMM of the Year: Nic Adler, Owner, The Roxy and Adler Integrated     

12:45  Networking Lunch

 1:45     Bill Dube, Director of West Region PR Newswire

2:00      Curt Smith, TEDx Speaker, Founder, Tears for Fears

2:20      Music Panel – Moderator Nic Adler, Owner, The Roxy Theater

2:45      Social Gaming Panel, Todd Herschberg, President, Quantimark

  • Ira Liss, AOK     
  • Jamison Selby, VP Business Development, SocialType
  • TBD, Glueper
  • Hillary Thompson, Fantasy Sports

 3:05  Sports Panel – Moderator, Mark Francis, BaAM

  • Joel Price, Social Media Manager, San Diego Chargers
  • Adam Brady, Director of Publications and New Media , Anaheim Ducks
  • Bruce Binkow, Chief Marketing Officer, Golden Boy Promotions
  • Brendan Meyer, Director of Social Media, Wasserman Media Group
  • Dewayne Hankins, Director Digital Media and Lakings.com , Los Angeles Kings
  • Ty Jones, WhoSay

 3:35 Tariq Ahmad, Founder, Sports Shadow  

3:55   Rodney Rumford, Co-Founder, Gravity Summit, Product Developer, Lockerz

4:20    WrapUp

 5:30  AfterParty at The Roxy featuring LIVE Music – Award-Winning Blues Recording Artist Janiva Magness 

Entertainment marketing and sports marketing professionals, C-level executives, brand and product marketers, agency new media specialists, PR professionals, journalism professionals, reputation management executives, social media marketing practicioners, and members of the business community who are looking to gain social media marketing insight and business acumen should plan to attend.