Phoenix, AZ (May 4, 2012) -- Phoenix-based HMA Public Relations was one of 45 members of the Public Relations Global Network (PRGN) that gathered in Cape Town, South Africa, last week to celebrate the Network’s 20th anniversary and build a house for an impoverished family.
Partnering with the Niall Mellon Township Trust, PRGN members from around the world met on April 18 to complete and present “The PRGN House” to a needy family. The build occurred the day before the opening of the Network’s semi-annual business meeting. The Network’s 45 member agencies pledged more than $7,000 and volunteered their “handyman services” for a day in order to present a township family with a new home.
“We knew we wanted to do something significant to mark the Network’s 20th anniversary,” said Scott Hanson, APR, Fellow PRSA, president of HMA Public Relations. “What better way to leave a lasting legacy than building a house.”
The Niall Mellon Township Trust is a house-building charity started by Irish philanthropist Niall Mellon. While on a visit to South Africa, he was so moved by the poverty he saw that he used his own funds to establish the charity.
The day after completing the house, Network members opened their three-day business meeting in Cape Town. The Network was addressed by Premier Helen Zille, leader of the opposition party; Chris Bishop, editor of Forbes Africa; and Tim Hughes, managing director of ReadDillon International.
PRGN was formed in 1992 when Edelman Public Relations decided to disband its affiliate network. Some of those affiliates chose to continue their partnership by forming a new organization. Started in Phoenix, the group adopted the name The Phoenix Network, as a nod to its rebirth from the ashes of a disbanded group and the city of its founding.
When the Network reached its 10-year mark in 2002, it began recruiting members internationally and changed its name to the Public Relations Global Network to better reflect the strategic growth of the Network.
Five of the original founding member agencies – HMA Public Relations (Phoenix), Stevens Strategic Communications, Inc. (Cleveland), Buchanan Public Relations (Philadelphia), The Fearey Group (Seattle) and DVL Public Relations & Advertising (Nashville) – still remain active in the organization.
The mission of the Network is to serve as a resource to one another, openly sharing knowledge and contacts, in order to promote best practices and to provide global support for clients.
About HMA Public Relations:
HMA Public Relations is a full-service marketing communications agency whose experience encompasses work in the traditional marketing communications disciplines including public relations, traditional media relations and digital communications, marketing communications, issues management, community relations and special events. Located at 3610 N. 44th St., Suite 110 in Phoenix, HMA Public Relations can be reached at (602) 957-8881. Its web address is www.hmapr.com.
Founded in 1992, PRGN has 45 member firms around the globe. The invitation-only network is made up of independently owned and operated public relations firms in 80 markets. Collectively, PRGN has revenues of more than $110 million (USD) and employs more than 900. (www.twitter.com/PRGN).
The Network meets every six months in cities where members are headquartered. The April meeting was being hosted by HWB Communications in Cape Town.
About the Niall Mellon Township Trust
The Trust was founded in 2002 by Niall J. Mellon, an Irish entrepreneur and philanthropist, to provide homes to impoverished communities in South Africa’s townships. The Trust has built more than 20,000 houses, providing homes for more than 100,000 South Africans.
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