Twitter party to raise awareness of Baby Friendly Hospitals for breastfeeding support and normalization

CALDWELL, NJ – The Holistic Moms Network (www.holisticmoms.org) today announced the 2nd annual World’s Biggest Breastfeeding Twitter Party, in celebration of World Breastfeeding Week (http://worldbreastfeedingweek.org/).  “Last year’s party featured over 750 participants and generated more than 8 million impressions,” said Dr. Nancy Massotto, Ph.D., founder of Holistic Moms Network.  “This year we anticipate an even bigger party, and we’re hoping to make #breastfeeding a trending topic on Twitter to demonstrate that breastfeeding is the normal way to feed human babies.”

Together with Holistic Moms Network sponsors Motherlove Herbal Company (www.motherlove.com), Divine Mama Bars (www.divine-mama.com) and Earth Mama Angel Baby (www.earthmamaangelbaby.com), Holistic Moms will host the World’s Biggest Breastfeeding Twitter Party on July 31st, 2012, at 10 pm EST.

Using the hashtags #breastfeeding and #holisticmoms, participants will discuss the importance of community for breastfeeding success, advocating for Baby Friendly Hospitals in helping to normalize breastfeeding, and, along with the Breastfeeding Task Force of Santa Clara, asking Google to recognize the importance of breastfeeding by featuring a breastfeeding-themed Google Doodle.
“Social media is a powerful medium for normalizing breastfeeding,” said Dr. Massotto, “And the World’s Biggest Breastfeeding Twitter Party also connects parents with the amazing, in real life resources that are out there to support their breastfeeding experience.” 

The party is open to all participants on Twitter and information about how to join and participate in the party can be found at http://bit.ly/Nsdu1I.

About World Breastfeeding Week:
World Breastfeeding Week (www.worldbreastfeedingweek.org) is celebrated the first week of August in more than 170 countries worldwide. The World Alliance for Breastfeeding Action (WABA), founder of World Breastfeeding Week, is a global network of individuals and organisations concerned with the protection, promotion and support of breastfeeding worldwide. WABA action is based on the Innocenti Declaration, the Ten Links for Nurturing the Future and the Global Strategy for Infant & Young Child Feeding. Its core partners are IBFAN, LLLI, ILCA, Wellstart International and ABM. Find out more at the WABA website.

About the Holistic Moms Network:
The Holistic Moms Network (HMN) is a national, 501(c)(3)non-profit organization with more than 100 chapters across the United States. The organization is headquartered in Caldwell, New Jersey and launched its first chapter in 2003 in Essex County, NJ.  The purpose of the Holistic Moms Network is to provide awareness, education, and support for holistic parenting and to offer a nurturing, open-minded and respectful community for parents to share these ideals and to build community.  Members’ interests include: natural health and wellness, nutrition and organic whole foods, integrative/alternative medicine, natural childbirth and breastfeeding, positive parenting, and non-toxic, eco-friendly living.  Members can participate in educational meetings, local playgroups, and social events in local chapters across the United States.  For more information, please visit: www.holisticmoms.org or contact HMN at 877-HOL-MOMS.