How Do You Roll? develops plans to expand in Arizona and Florida

How Do You Roll? in Phoenix, Arizona
How Do You Roll? in Phoenix, Arizona
  • How Do You Roll? in Phoenix, Arizona
    How Do You Roll? in Phoenix, Arizona
    How Do You Roll? in Phoenix, Arizona
    How Do You Roll? in Phoenix, Arizona
AUSTIN, Texas (May 21, 2012) –How Do You Roll?, the custom sushi shop, recently signed two agreements to further develop the How Do You Roll? brand in both Arizona and Florida.

Under the direction of Shane and Sheri Sender, HDYR AZ Development, LLC intends to develop the entire state of Arizona with 85 units during the next 20 years. Between the two, they have 45 years of franchising experience and currently own the How Do You Roll? in Phoenix.

“I believe in the brand and concept,” Shane Sender said. “I think How Do You Roll? is the future and how people are going to want to eat. It’s healthy and fresh and people love sushi. I see it being a staple—it’ll be what people do.”

David Tennyson will lead N FL How Do You Roll Development, Inc. to develop the Northern Florida area with 40 units within the next 20 years. Tennyson has more than 20 years of franchising experience. He currently owns the How Do You Roll? in Jacksonville; another franchise group, PEMCO Food Group, will open a location in Gainesville this summer.

“Ultimately, I wanted to develop How Do You Roll? in Florida for the same reasons I opened a franchise myself,” Tennyson said. “It’s a fresh concept and I believe in it.”

About How Do You Roll?
Founded in Austin, Texas, by brothers Yuen and Peter Yung, How Do You Roll? is an Asian fast-casual franchise that began in 2008.  How Do You Roll? leads the sushi revolution as the first build-your-own-roll, quick-service restaurant. There are currently thirteen locations open nation-wide with plans to open 4 more by mid-summer. How Do You Roll? prides itself on furthering cultural fusion, encouraging consumer creativity and offering a variety of healthy foods.

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For More Information, Contact:
Brittany McGee
Public Relations
How Do You Roll?
(512) 394-6104
brittany@howdoyouroll.com