Ibex Supports Expansion in Canada with Direct Distribution Channel to Retailers

WHITE RIVER JUNCTION, VT - Due to expanded growth, Ibex Outdoor Clothing will be providing a direct distribution channel to better serve its Canadian retailers beginning in the Spring 2012 season.

Ibex will be working directly with its Canadian retailers to fulfill orders and manage accounts. Ibex will ship out of Montreal and orders will be delivered directly to retailers' doorsteps with no additional costs other than Canadian freight. Ibex will also provide a bilingual staff for Dealer Service and a B2B site that can be used to check availability and place repeat orders. All of this will be delivered to its Canadian retailers with no additional impact to their margins.

"We feel that a direct relationship with our Canadian Retailers will improve our understanding of the market and allow us to provide our retailers with the best products and services," said Jeff Busic, Vice President of Sales for Ibex. "This change will provide our Canadian retailers with a broader assortment to buy, increased availability for repeat orders, and a more direct communication line with Ibex."

Ibex has hired Marc Brisebois as a new Ibex sales representative for Ontario. Rob Dickison, Ibex Rep for British Columbia, Alberta and Saskatchewan, and Nathalie Godbout and Isabelle Cordeau, Ibex reps for Quebec, will continue representing Ibex.

If you are a retail partner with questions, or you are interested in speaking to a sales representative, please contact Jeff Busic at jbusic@ibex.com.

Please visit the Ibex social media release site for up-to-date company news, featured products, video and much more.

About Ibex
Ibex is a designer of year-round merino wool and organic cotton outdoor clothing and cycling apparel, founded in the belief of the superior natural performance and properties of wool. Ibex couples the natural renewable resource with technical innovation and inspired design to create apparel for a diverse range of outdoor and active pursuits and passions. Men's and Women's items are divided into Ride, Base, Zing, Peak and Live categories, and are made from the best merino wool fabrics sustainably sourced from New Zealand. All Ibex clothing and accessories are available for purchase online, in catalog and through outdoor specialty stores. For more information, visit www.ibex.com.