Insomniac and Rock the Vote Unite to Bring "Spin the Vote" to Electric Daisy Carnival Las Vegas

Program Aims to Register Thousands of New Voters at Insomniac Music Festivals Nationwide

LAS VEGAS, June 6, 2012 – Insomniac and Rock the Vote join forces to include “Spin the Vote” at the 16th annual Electric Daisy Carnival, engaging electronic dance music fans across the country and encouraging them to participate in the upcoming 2012 election. 

The program encourages attendees at Las Vegas’ Electric Daisy Carnival to register to vote, receive election information and share their opinion on the importance of voting. The initiative is supported online at www.spinthevote.org and on Twitter at @SpinTheVote, where individuals can view video messages contributed by prominent artists and tastemakers in the electronic dance music community, as well as register to vote, volunteer, and check out photos from the festivals.

“Partnering with Rock the Vote to create Spin the Vote is a great opportunity for our fans to have their voices heard in the political process,” said Pasquale Rotella, founder and CEO of Insomniac. “Following a tremendous success at EDC New York, we are excited to introduce the proactive project to Las Vegas and enliven our fans to participate in the upcoming election, especially in a vital swing state like Nevada.”

Spin the Vote connects young voters at Insomniac music festivals throughout the year and will be present at Electric Forest in June, Nocturnal Wonderland in September and Escape from Wonderland in October.

“With the growing popularity of electronic dance music among young adults, there is no better opportunity than Insomniac’s festivals to inspire and register new voters across the US,” said Heather Smith, president of Rock the Vote.

To keep up with the latest announcements related to Spin the Vote, please visit spinthevote.org or follow Spin the Vote on Twitter at @SpintheVote. For more information on Electric Daisy Carnival, visit www.electricdaisycarnival.com.

About Insomniac
Insomniac produces innovative music festivals and events enhanced by state-of-the-art lighting and sound design, large-scale art installations, interactive circus and theatrical performances, boundary-pushing special effects and pyrotechnics and fan participation.  Fan safety and the quality of our fans’ experience are the company’s top priorities.  Insomniac’s premier annual event, Electric Daisy Carnival, is one of the largest, most spectacular music festivals in the North America. Insomniac has produced more than 250 music events for more than 2,500,000 concertgoers in California, Nevada, Colorado, Texas, Florida, and Puerto Rico.  Founded by Pasquale Rotella, Insomniac has been based in Los Angeles since it started in 1993.

About Rock the Vote
Rock the Vote's mission is to engage and build political power for young people in our country. Using music, popular culture, new technologies, and grassroots organizing for more than 20 years, Rock the Vote has registered more than 5 million young people, including a record-shattering 2.25 million registration downloads in the historic 2008 election. As the tidal wave of Millennial Generation voters continues to establish its power at the polls, Rock the Vote will register millions more young people and make their voices heard.
Keep up with Spin the Vote announcements and news on Facebook and Twitter.

Contact:
Erika Raney
Insomniac Communications Director
erika@insomniac.com
(323) 874-7020

Alison Monaghan
Kirvin Doak Communications
amonaghan@kirvindoak.com
(702) 737-3100 x107

Chrissy Faessen
Rock the Vote
Chrissy@rockthevote.com
202-368-1706