New Angle Media Helps Non-Profit Raise Awareness Through Video Marketing

Videos Help Arizona Chapter of American Diabetes Association Reach More Donors, Showcase Services

New Angle Media, a Phoenix-based interactive marketing agency, has directed and produced a series of videos for the Arizona chapter of the American Diabetes Association (ADA). The videos are designed to raise awareness of the non-profit as well as the devastating disease.

Video Creates Personal Connections with Kids at AZDA Camp in Prescott, Arizona

The ADA creates a special summer camp experience for kids with diabetes. It enables them to have fun and make friends while also sharing coping strategies. New Angle Media donated a portion of its services to produce a video of the camp experience so future campers, parents and donors could see its value firsthand.

The video, which is displayed to the left, creates personal connections with children who are given the opportunity share their camp experience in their own words.

Video Extends the Life of ADA Events

For the past two years, New Angle Media has filmed the ADA's "Father of the Year Awards Dinner" in Arizona, which recognizes men for the outstanding strength, commitment and love they exhibit as fathers. Money raised from the event funds the ADA's advocacy, education and research initiatives.

New Angle Media used the footage to create a video that's used to market the annual event, raising awareness of the dinner, the fathers and the disease.

TV Commercial Increases ADA Expo Attendance

The ADA's Diabetes EXPO is a trade show that provides the most comprehensive array of diabetes-related products, services and information available under one roof.

New Angle Media produced a public service announcement that showcased the exhibitors and explained their value to the public. The commercial ran in the Phoenix market and drove a significant amount of traffic to the event.

Video Production Services at New Angle Media

Video production is a core service at New Angle Media. It's one of the only interactive agencies in Arizona that offers a full array of digital marketing and video services under one roof.

New Angle Studios, the production arm of New Angle Media, specializes in webcasting, informational videos, commercials, corporate videos, telephone conferences and live audio, among other audio/video needs. New Angle Studios is equipped with green screen capabilities and a mobile camera crew.

Click to learn more about New Angle's corporate video services.