Land Rover Hilton Head Debuts New Anti-Texting While Driving Campaign at "Hawkfest" 2011. - Bluffton, SC

Land Rover Hilton Head Kicks off new Distracted Driving Campaign for teenagers

Land Rover Hilton Head is excited to announce that it will be sponsoring the Hilton Head High School football program this year. The dealership will also be attending the 2011 "Hawkfest" on August 27th to debut their new Anti-Texting While Driving Campaign to educate the teenages enrolled at Hilton Head High School about the serious dangers to them and their passengers when texting and driving.

"We want to help inform people about the dangers of distracted driving," said Lucan Breedlove, Land Rover Hilton Head Centre Manager. "Part of our role as a dealership is to be a resource about vehicle safety. We want to start the education process with the teen-agers in our community. We hope that once people see the statistics and realize the real danger involved, they will change their driving habits to help protect themselves, their families and others on the road."

During "Hawkfeast", href="">Land Rover Hilton Head will be asking teenagers to pledge that they will not text and drive in support of the "TXTNG KLLS" program, a localized to the national Put It Down Distracted Driving Campaign. Each student will sign a pledge card and will be given statistics on the consequences of texting and driving. The students will also be given a "TXTNG KLLS" bracelet to show their support of the campaign and to help educate others on the dangers of texting and driving. Land Rover of Hilton Head is very excited to be participating in this campaign and helping parents educate their children on the practice of safe driving.

New River Auto Mall is located on U.S. Highway 278 approximately five miles east of Interstate I-95, Exit 8 in Jasper County, just west of Sun City and the University of South Carolina-Beaufort campus. Launched in 2002, New River Auto Mall encompasses 42 acres. It currently accommodates 9 dealerships: Audi Hilton Head, Hilton Head Chrysler Jeep Dodge Ram, Hilton Head Hyundai, Jaguar Land Rover Hilton Head, Infiniti of Hilton Head, Hilton Head Mazda, Hilton Head Nissan, Porsche of Hilton Head and Hilton Head Volkswagen.

The dealerships at the New River Auto Mall are owned by retail auto industry veterans Warner Peacock and Don Mealey, professional baseball legend Ken Griffey, Jr., and attorneys Greg Humphries and Jay Brennan. The organization is known for its quality service and broad selection of vehicles.