Mazda's New SKYACTIV Tech Wins Fleet Award - Hilton Head, SC

New Technology moves Mazda forward

Hiton Head Mazda, formally Key Mazda, is very excited to hear that at this year's Fleet World Honors Mazda won the Innovation Award for its all-new SKYACTIV initiative. The trophy was presented May 17 at a special ceremony in London's Pall Mall.

SKYACTIV technology covers a a wide range of technologies that promises to reduce emissions and improve fuel economy.
"Mazda's SKYACTIV program combines breakthrough innovation and next-generation technologies such as petrol and diesel engines with record compression ratios, all-new manual and automatic transmissions plus body and chassis systems that are lighter and more responsive than ever before," said Fleet World editor Steve Moody, who chaired the judging panel.

SKYACTIV is an innovative program that focuses on re-tuned powertrains, improved aerodynamics, vehicle weight reduction, and chassis and transmission enhancements.
Mazda assures SKYACTIV will continue to uphold the performance and driving dynamics expected from Mazda plus improve engine efficiency.

Mazda Fleet and Remarketing Director Steve Jelliss said: "We are naturally delighted at the award for SKYACTIV and believe that fleet managers and company car drivers can reap the benefits they desire - fuel-efficient, low CO2-emission vehicles - through our relentless focus on `whole vehicle' enhancements."

About Hilton Head Mazda

Land Rover Hilton Head, a member of the New River Auto Mall, is located on U.S. Highway 278 approximately five miles east of Interstate I-95, Exit 8 in Jasper County, just west of Sun City and the University of South Carolina-Beaufort campus.  Launched in 2002, New River Auto Mall encompasses 42 acres. It currently accommodates 9 dealerships: Audi Hilton Head, Hilton Head Chrysler Jeep Dodge Ram, Hilton Head Hyundai, Jaguar Land Rover Hilton Head, Key Infiniti, Key Mazda, Key Nissan, Porsche of Hilton Head and Hilton Head Volkswagen.

The dealerships at the New River Auto Mall are owned by retail auto industry veterans Warner Peacock and Don Mealey, professional baseball legend Ken Griffey, Jr., and attorneys Greg Humphries and Jay Brennan. The organization is known for its quality service and broad selection of vehicles.