SE2 adds nine new organizations to its growing client list

Colorado-based mass communications firm focused on public policy, issues and social marketing, expands client list

DENVER - SE2, a Colorado-based mass communications firm focused on public policy, issues and social marketing, has added nine new clients focused on a range of issues.

SE2 (publicpersuasion.com) offers a full range of advertising and public relations services to a distinguished list of corporations, nonprofits and public entities. Unlike most communications firms, however, SE2 specializes in moving opinion, not products, through what it calls The Art of Public Persuasion.r

SE2 is now working with Colorado Lending Source, the state's nonprofit small business financing expert. Over its two-decade history, Colorado Lending Source has worked with small businesses to create or retain more than 16,500 jobs across Colorado while helping to pump $750 million into the state's economy. SE2 is creating a robust messaging package for Colorado Lending Source; leading media relations efforts around new loan programs and jobs data; and helping to improve its communications with Colorado policymakers.

SE2 has been engaged by the Greenwood Village-based Merage Foundation and its nonprofit operating foundation Early Learning Ventures to enhance their efforts to provide high-quality early child care throughout Colorado.

SE2 is providing media relations support for the Colorado Association for Manufacturing and Technology (CAMT), which enhances the competitiveness of Colorado manufacturers through on-site technical assistance and support, collaboration-focused industry programs, and leveraging government, university and economic development partnerships. SE2 is working with CAMT specifically around the planned Aerospace and Clean Energy (ACE) Manufacturing Innovation Park, which will house as many as 100 clean energy and aerospace companies.

For Hunger Free Colorado, SE2 is working to increase public understanding of how hunger impacts Colorado and how an increasing number of working families are seeking food assistance. As part of this work, SE2 is assisting Hunger Free Colorado with media outreach around such issues as funding for school breakfast programs and problems in public benefits and food assistance programs.

SE2 has been enlisted by Denver Public Schools for communications counsel on a program to provide all middle- and high-school students with increased opportunities and more intentional direction for their educational paths. SE2 also has provided communications support, including messaging and training, around the Empowering Excellent Educators initiative, which is funded in part with a grant from the Bill and Melinda Gates Foundation.

SE2 is conducting a social media audit for Sonlight, a Christian home-school curriculum company based in Littleton specializing in literature-based learning programs for kids in preschool through grade 12. The audit will inform strategic recommendations on the extent to which social media produces valuable, measurable results for the company.

SE2 also is working the Colorado Nonprofit Association to increase philanthropic giving in the state. As part of this effort, SE2 and Corona Insights are conducting research into public attitudes and motivations about giving. The research will inform strategic communications recommendations for the Generosity Project about how to best raise the amount of giving in Colorado.

SE2 also recently launched a new website for the Center for Improving Value in Health Care (CIVHC). The website, www.civhc.org, serves as a vital communications tool for health care providers, consumers, health plans, policymakers and business leaders around issues related to health care value. The website leverages interactive and social media features to encourage discussion and debate around issues such as quality improvement, cost containment and improving the way health care is delivered.

Additionally, SE2 continues its pro bono work for the Colorado I Have a Dream Foundation, an award-winning, long-term drop-out prevention program for some of Denver's most disadvantaged youth.

"We're gratified not just with the number of new clients that have put their trust in SE2, but also the diversity of these clients, which are involved in a wide variety of critically important issues in Colorado and beyond," said SE2 Principal Susan Morrisey.