Attn: Strength of Nature Global's Newest Hair Care Collection, Beautiful Textures, Debuts at CEW Beauty Awards Product

Beautiful Textures Hair Care Presents the "Curly to Straight" Flat Iron Silkener for 2012 Beauty Insiders' Choice Awards Product Demo

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Strength of Nature Global’s Newest Hair Care Collection, Beautiful Textures,  Debuts at CEW Beauty Awards Product Demonstration


Beautiful Textures Hair Care Presents the “Curly to Straight” Flat Iron Silkener for 

2012 Beauty Insiders’ Choice Awards Product Demo

New York, NY ( On Tuesday, March 7th, Strength of Nature Global unveiled the “Curly to Straight” Flat Iron Silkener - one of six of their newly coveted SKU’s from their newest hair collection for mixed texture hair, Beautiful Textures for the CEW Beauty Awards at the Metropolitan Pavilion. Cosmetic Executive Women (CEW) recognizes the most innovative beauty products of the year with product ranging across 26 categories including cosmetics, hair care, skin care, sun care and more. The product demo serves as a chance to test the year’s best product launches before voting to choose the 2012 Beauty Awards finalists. The Beautiful Textures 

Beautiful Textures “Curly to Straight” Flat Iron Silkener infuses just the right balance of natural oils and protection to help distribute heat evenly, adds super shine, and prevents drying. The Curly to Straight Silkener gives you the ultimate styling freedom without sacrificing your mixed textured hair. Use this product to take your Curls, Kinky-Coils, and Waves to your desired silky smooth style with unforgettable body.

“This product is unique to the market in that the ingredients used help to shield and protect the hair follicle’s natural pattern and incorporates our brand’s signature Intense Moisture patent,” states Charlene Bastien, Strength of Nature National Marketing Director. For behind the scenes footage, hair tutorials and more visit and for more information visit


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