BillMyParents, Inc. (OTCQB: BMPI)(OTC.BB: BMPI.OB)
, the leader in teen spending solutions, provides modern families with innovative products and services that promote responsible teen spending habits that last. Its flagship product, the BillMyParents SpendSmart MasterCard card, is a reloadable prepaid card for teens 13+.
BillMyParents "has entered into a partnership with leading Consumer-to-Consumer (C2C) social marketing platform, Extole
. BillMyParents will incorporate Extole's Refer-a-Friend program to existing initiatives promoting the reloadable prepaid BillMyParents SpendSmart(TM) MasterCard(R) card for teens."
, Chairman and Chief Executive Officer of BillMyParents, explained,
"Refer-a-Friend creates an opportunity for our customers to even more fully engage with the BillMyParents SpendSmart card. Recommendations from a trusted source are always the most powerful. This will help us grow our loyal user base while rewarding families for referring our card to their personal network, and both the current and new cardholders will benefit."
The BillMyParents SpendSmart(TM) MasterCard(R) card helps families manage the flow of money and track spending together; it is specifically designed to help teens develop smarter spending habits. Under the new partnership, "current subscribers will be able to participate in the Refer-a-Friend program by sending invitations to friends and family via email, Facebook and Twitter. When a referral results in new card membership, both parties will receive a $10 reward."
, Vice President of Marketing for Extole, commented,
"BillMyParents is an innovative way for students and parents to work together to responsibly manage spending. The Extole social referral program is an ideal way for BillMyParents to grow its subscriber base, enabling happy customers to spread the word about its service by referring friends and family, while receiving rewards."
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