TIME WARNER CABLE LAUNCHES HEALTH ON DEMAND, A 24 HOUR HEALTHY LIFESTYLE DESTINATION

Channel Provides New Cross-Platform Advertising Opportunities for Brands w/ Content from Healthy Lifestyle Experts Cooking Light & Gaiam TV

Time Warner Cable today announced the launch of Health on Demand, providing 24 hour access to  healthy lifestyle content to  its Digital Cable customers. This new offering will provide marketers with access to a geographically targeted audience of engaged, hand-raising health content seekers. Health on Demand provides advertisers with the ability to promote their content with two healthy lifestyle partners, Cooking Light, the only epicurean brand positioned at the intersection of great-tasting food and healthfulness, and Gaiam TV, a streaming video subscr…

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