Traackr, Inc., the leading online influencer identification platform, is partnering with Eastwick Communication, Silicon Valley's influence experts, to identify and analyze the leading voices and conversations at CES 2012.
To accurately uncover the leading voices at the event, two topics were identified and the Traackr A-list Platform was utilized to develop two top 25 A-lists around mobile devices and television. The lists that are being covered in this analysis were chosen based on topic popularity.
With information from the A-lists, Traackr and Eastwick will be monitoring and analyzing the conversations that influencers are having around the top brands at CES. Some of the insights that will be shared include:
- Which products and brands are maintaining the share of voice among CES highlights
- How each announcement catches the attention of our identified top influencers
- Which influencers are most actively contributing to the CES conversation
- Daily sentiment analysis on the coverage going on around all of the product releases
To view these insights, please visit the Traackr blog daily. A new analysis will be posted each morning around 11:30a EST.
With a talented, cross-trained team focused on strategic communications, full-spectrum content, and data-driven reporting, Eastwick delivers a one-stop solution that helps clients maximize results. We specialize in driving awareness, growth, and leadership for companies in enterprise/IT, cleantech, and consumer tech.