Smartphone ownership hits 80%

comScore just released its data regarding smartphone ownership and app usage. Among their findings: - 198.5 million people in the U.S. owned smartphones (79.1 percent mobile market penetration) during the three months ending in January. - Apple ranked as the top OEM with 43.6 percent of U.S. smartphone subscribers (up 0.3 percentage points from October). - Google Android led as the #1 smartphone platform with 52.8 percent platform market share. - Facebook ranked as the top individual smartphone app. [image: Top 15 Smartphone apps.png] #bootstrapped #news