Deckorators® Introduces Beyond Ordinary Dealer Program 

Grand Rapids, Mich., April 19, 2017 – Deckorators®, the leading brand in composite decking, railings, balusters, post caps and other deck accessories, has introduced the Beyond Ordinary Dealer Program. The new preferred-status program offers a simpler way for Deckorators dealers to earn incentives while expanding their selection of unique outdoor living products.

A streamlined and enhanced version of the former Deckorators Perfect Dealer program, the new Beyond Ordinary Dealer Program offers:

• A one-level program instead of multiple tiers.

• Quarterly rebate tiers with rebates up to 8 percent.

• A simple rebate submission process.

All Deckorators Beyond Ordinary Dealers are highlighted on with a “Beyond Ordinary Dealer” icon that shows they are aligned with the leader in lifestyle-enhancing deck products. Qualifying dealers also receive merchandising displays for the Deckorators products in their showroom.

“At Deckorators, we focus on developing programs that support the success of our partners,” said Chris Camfferman, category marketing director for Deckorators. “The new Beyond Ordinary Dealer Program helps our loyal dealers with easier processes and better benefits.”

To qualify for the Beyond Ordinary Dealer Program, dealers need to: stock an assortment of Deckorators post caps, balusters and accessories; display Deckorators products; meet minimum volume tiers per quarter; and make one qualifying purchase per year.

For complete program qualifications or to sign up, visit

About Deckorators

Deckorators, the first name in deck railing and accessories and the originator of the round aluminum baluster, is a brand of Universal Consumer Products, Inc., a subsidiary of Universal Forest Products, Inc. Deckorators started the low-maintenance aluminum balusters category with the Classic Series and has since led the industry with many new and innovative deck railing accessory products. Its approach to developing exciting and distinct deck products allows both DIYers and builders the opportunity to express as much personal creativity on their deck as they do in their homes.

To learn more about Deckorators railing and railing accessories, visit or call 800-332-5724.