Deckorators® Introduces Heritage Ciderhouse Decking
Industry leader also launches 4-inch Vista decking, porch flooring
FOR IMMEDIATE RELEASE
Grand Rapids, Mich., November 28, 2017 – Deckorators, a leading brand of Universal Forest Products (Nasdaq: UFPI), has added a third color choice to its popular Heritage line of composite decking: Ciderhouse. With a light brown hue and the distressed embossing characteristic of the Heritage line, Ciderhouse has the rustic look and feel of distressed hardwood.
Ciderhouse joins Riverhouse (dark brown) and Smokehouse (gray) in the Deckorators Heritage family, which delivers a natural appearance and texture with the ultra-low maintenance performance of wood-plastic composite. The innovative embossing process creates a distressed pattern that does not repeat for at least 12 feet, meaning boards are not only full of rich character, but also look unique.
“Homeowners continue to want the warmth and style of interior design for their outdoor living spaces,” said Chris Camfferman, category marketing director for Deckorators. “Heritage Riverhouse and Smokehouse have been very well-received since their introduction in 2017. Heritage Ciderhouse gives pros and their customers another design option for bringing the inside out.”
Deckorators Ciderhouse will be available for the 2018 decking season in 12-, 16- and 20-foot solid and slotted-edge profiles, along with fascia. The boards are covered by the industry-leading Deckorators 25-year structural, 25-year stain-and-fade and 25-year removal-and-replacement limited warranty.
For more information on Deckorators Heritage Ciderhouse decking, visit Deckorators.com/GoBeyondOrdinary or call 800-332-5724.
4-Inch Deckorators Vista Decking
Deckorators has added 4-inch decking to its line of Vista wood-plastic composite decking to give pros and their clients more design flexibility. Vista Ironwood (brown), Driftwood (gray) and Sandalwood (light brown) offer the look of tropical hardwood in a unique 7/8-inch by 3 1/2-inch profile.
Four-inch Vista decking is ideal for alternating designs with 6-inch decking and as a unique alternative for picture framing and breaker boards. It will be available for the 2018 decking season in 12-, 16- and 20-foot solid and slotted-edge profiles.
Deckorators backs 4-inch Vista decking with its industry-leading 25-year structural, 25-year stain-and-fade and 25-year removal-and-replacement limited warranty.
For more information on 4-inch Deckorators Vista decking, visit Deckorators.com/GoBeyondOrdinary or call 800-332-5724.
Pros and their customers can now get the durability of patented EovationsTM technology for the front of the home. Deckorators has introduced porch flooring in three colors that offer the traditional look of painted wood: Chicory (brown, variegated), Kettle (gray) and Macadamia (beige, non-variegated).
Deckorators porch flooring is available in two profiles:
· Tongue-and groove: 3 1/8” by 7/8” x 10’, 12’ or 16’
· Solid: 3 1/8” by 7/8” x 12’
EovationsTM technology makes Deckorators porch flooring strong, lightweight and stable. Because EovationsTM technology allows virtually no water absorption, Deckorators porch flooring is backed by an industry-leading 25-year structural, 25-year stain-and-fade and 25-year removal-and-replacement limited warranty that covers water and ground contact.
For more information on Deckorators porch flooring, visit Deckorators.com/GoBeyondOrdinary or call 800-332-5724.
Deckorators, the first name in decking, railing and accessories and the originator of the round aluminum baluster, is a brand of Universal Consumer Products, Inc., a subsidiary of Universal Forest Products, Inc. Deckorators started the low-maintenance aluminum balusters category with the Classic Series and has since led the industry with many new and innovative decking and railing products. Its approach to developing exciting and distinct products allows both DIYers and builders to bring the personal creativity of interior design to outdoor living.
To learn more about Deckorators railing and railing accessories, visit www.deckorators.com or call 800-332-5724.
Follow Deckorators on Instagram: @Deckorators
UNIVERSAL FOREST PRODUCTS, INC. (NASDAQ: UFPI)
Universal Forest Products, Inc. is a holding company with subsidiaries and operations around the world that supply three markets: retail, construction and industrial. Founded in 1955, the Company is headquartered in Grand Rapids, Mich. For more information about Universal Forest Products, Inc., or its affiliated operations, go to www.ufpi.com.