Insect Shield® Repellent Technology

Outdoor Icon, Babe Winkelman, Guided by a Consortium of Leading Lyme Experts, Unveils his New Tick-Borne Illness Information Center in an Effort to Educate America on the Latest Tools and Prevention Tactics.

According to the CDC, Lyme disease is the fastest growing vector-borne infectious disease in the United States, with the number of cases reported annually increasing 25-fold since national surveillance began in 1982.

The number of Lyme disease cases in the US alone have skyrocketed to epidemic proportions. According to the CDC, estimates vary between 300,000 to 1 million cases per year in the US alone. These frightening statistics do not include the multitude of undiagnosed or misdiagnosed cases that continue to go unreported. Yet, Lyme and other tick-borne illnesses such as Powassan, Babesiosis, Anaplasmosis, Rocky Mountain spotted fever, to name just a few, are preventable with one caveat - awareness. Outdoor industry guru, Babe Winkelman, is taking the education challenge head-on in an effort to raise awareness about ticks and the dangerous illnesses they can carry via his Tick-Borne Illness Information Center. Winkelman, a 3-time Lyme disease survivor himself, whose daily office is the great outdoors, knows firsthand the debilitating effects of just one, tiny tick bite.


Winkelman started fishing and hunting on his Minnesota family farm at the age of 6 and hasn’t stopped since. He and his family have built their careers on sharing the wonders of the outdoors to millions of viewers internationally via widely popular, award-winning television series such as Good Fishing and Outdoor Secrets. He first became aware of Lyme disease about thirty years ago and immediately began to educate himself about the symptoms and precautionary measures needed to stay protected in the outdoors. His educational efforts have never ceased. Throughout the past three decades Winkelman has heard hundreds of horrific personal stories from outdoor colleagues ravaged by Lyme disease.


“Many of my outdoor industry friends and colleagues were misdiagnosed. By the time they found out that the true culprit for all of their painful symptoms was Lyme, they were in the midst of living hell, literally fighting for their lives,” shares Winkelman. “Others, such as one of my very own employees, lost their battle to Lyme.”  

Babe Winkelman's Tick-Borne Illness Information Center

Despite their fluency with the signs and symptoms of tick-borne illnesses, the Winkelman family contracted Lyme 6 times collectively. Most were caught swiftly and treated effectively. One case, however endured by Karlee Winkelman, was misdiagnosed. Daughter Karlee’s misdiagnosis became a potent impetus for Winkelman to leverage his reach, loyal following and professional network to raise awareness and reduce the suffering.


“Thankfully, we caught Karlee’s case in time and she has fully recovered. Yet, if we had simply accepted the diagnosis, as so many do today, we have no doubt Karlee would be battling through a life with chronic Lyme. Karlee’s misdiagnosis was the final straw. I knew it was time to take greater action,” explained Winkelman.


Babe Winkelman’s Tick-Borne Illness Information Center collaborating partners include TickEase, Insect Shield® Repellent Technology, Tick Encounter Resource Center, ProjectLyme, ThermaCELL, Coppe Healthcare Solutions, Laboratory of Medical Zoology, Dr. Steve Rich, and Dr. Thomas Mather, Bayer, Spectrum Brands, and Gamehide. This mix of Lyme-fluent health and medical experts, awareness advocates and brands offering the latest effective prevention tools and products is one large step towards protecting families from the ravages of tick-borne illness.

With fewer than fifty percent of people who contract Lyme recalling getting a tick bite or rash, and fifty to seventy percent of patients with Lyme receiving false negatives, Babe Winkelman’s Tick-Borne Illness Information Center is a vital educational hub. The center provides detailed information on all tick-borne illnesses and associated symptoms, tick species and activity, prevention strategies and post tick-bite solutions to help protect families, outdoor workers, enthusiasts and even pets. Additionally, a rich resource section of vector-borne disease specialists is tailored specifically for those in the throngs of tick-borne illness and in need of support.

About Winkelman Productions

Babe Winkelman is an award-winning American sportsman and television producer, renown for educational television programs about hunting and fishing. His program Good Fishing was first syndicated internationally in the early 1980s.

Winkelman today produces an additional program, Outdoor Secrets, which with Good Fishing, airs in the United States and internationally on channels such as CBS Sports, American Hero Channel, and Destination America, Pursuit and Wild TV. Over the years he produced the only Audio Cassette tape series teaching fishing, wrote a series of seven books, was the first to start a video tape series that taught fishing and produced nearly 100 different titles. Winkelman has served as spokesman for more Fortune 500 companies than any individual in the outdoors genre. Winkelman, along with his wife and five daughters, continues to inspire families to make memories while participating in outdoor adventures.


Awards and Recognition

1988: Babe Winkelman was inducted into the Freshwater Fishing Hall of Fame. A few years later, he was inducted into the Minnesota Fishing Hall of Fame.

1992: Winkelman was inducted into the Sports Legends Hall of Fame, a global event, alongside Evander Holyfield for boxing and Pete Rose for Baseball. He was one of a select few from the US and thirty from around the world, and the only outdoorsman to date ever to be inducted.

2015: Winkelman was inducted into the Legends of the Outdoors Hall of Fame.

2007: Winkelman achieved an Excellence in Craft award by the Outdoor Writers association of America (OWAA), their most prestigious award for his work with television.

Production Awards: Babe Winkelman has earned widespread recognition for production excellence including awards from the New York Film Festival, Houston International Film Festival, Teddy and Addy Awards, and the Golden Moose.

2013: Babe and Kris Winkelman were nominated by Ottertail County as Conservationists of the Year for the state of Minnesota.




Media contact:

Janine Robertson


Insect Shield® Repellent Technology  

Ph: 206 354-9093