GAMING AND MUSIC WORLDS COLLIDE AS INSOMNIAC AND JERICHO ANNOUNCE COLLABORATION
Beginning at 7 p.m. PT on Friday, Sept. 25, NIGHT MODE will stream live on Twitch Full resolution assets can be downloaded at https://www.dropbox.com/sh/srpervdlx9jkeal/AACIP8zxS1zBkxXv6fBZf0wMa?dl=0
LOS ANGELES – Insomniac Events has teamed up with world-renowned streamer and content creator JERICHO for NIGHT MODE, live streaming on Twitch on Friday, Sept. 25 from 7 – 11 p.m. Hosted by JERICHO, NIGHT MODE will showcase dance music artists signed to his record label of the same name.
Since the beginning of the ongoing global pandemic, Insomniac has been on the forefront of the live streaming space and is now the number one music channel on Twitch. Working with JERICHO is a natural collaboration as his record label, NIGHT MODE Records, is distributed by Insomniac’s record label, Insomniac Records. Featured in Forbes’ 2018 30 Under 30 – Gaming list, JERICHO is one of the premier and most accomplished streamers on Twitch with over 1.2 million subscribers.
"I'm excited to work with Insomniac to create this special event for NIGHT MODE, and glad to do it on the platform I call home: Twitch,” said JERICHO. “I want to bring my love for music closer to my love of gaming, and this is the first of many events that will accomplish that goal.”
The lineup for NIGHT MODE includes:
NIGHT MODE will continue Insomniac Events’ dedication to collecting voluntary donations throughout the live stream, in partnership with Rave Recovery, in association with In Place of War. Rave Recovery was created to support those within the dance music community who are experiencing hardships due to the COVID-19 pandemic. In Place of War’s COVID-19 emergency funds support community leaders in 24 conflict zones throughout the world in Africa, Latin America and the Middle East. Viewers will be reminded that their voice counts this election season and will be encouraged to register to vote via Headcount.org, a non-partisan organization, reaching young voters with the power of music.
Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next-generation special effects, these events captivate the senses and inspire a unique level of fan interaction. The quality of the experience is the company’s top priority.
For over 25 years, Insomniac has produced more than 2,000 festivals, concerts and club nights for nearly 5 million attendees across the globe. The company's premier annual event, Electric Daisy Carnival Las Vegas, is the world’s largest dance music festival and attracts more than 465,000 fans over three days.
The company was founded by Pasquale Rotella and has been based in Los Angeles since it was formed in 1993. In 2013, Insomniac entered into a partnership with global entertainment company Live Nation.
Keep up with Insomniac announcements and news at Insomniac.com.
Insomniac Media Contacts:
Kirvin Doak Communications