Cape Girardeau, Missouri – September 6, 2016 – An American entrepreneurial success story, Madra Jones has evolved over the past two decades, from a college drop-out to a successful salon owner to a millionaire entrepreneur. This “Millionaire Mom’s” newest entrepreneurial start-up is her way of giving back, and helping other entrepreneurs get started, or to refine their business and personal lives for maximum success.
Her web-based career and life coaching community, Truth Be Told, launches today, September 6th, at http://www.madra.com.
Jones promises that the coaching she shares through Truth Be Told will be “no b.s., no excuses, no holds barred” advice tailored to each individual’s business and life challenges.
Self-starter, self-made, self-taught – all these descriptions could fit Jones. From early in her professional career, Jones has not been afraid to ask questions, to speak to business owners and professionals and ask for their advice. Her surprising finding is, most of the time, those professionals were more than willing to share their thoughts on particular subjects. From asking those questions, Jones learned to ask questions of herself, and drove herself forward in business, and now she is willing to learn what other challenges and issues other entrepreneurs are facing and share her advice and her experience through her new series of webinars and coaching sessions on Truth Be Told.
She rejects the notion that she is an “expert” on anything – learning from experience that self-proclaimed experts are usually the ones who have one track minds and little to offer beyond their own script. Jones will listen to your issues and learn more about your business, just the way she learned by asking others questions and listening to their advice and opinions.
It’s that life experience that Jones now wants to share through Truth Be Told. Started on a shoe-string in October 2015, Jones found that there was an audience for her message when she first hit on the idea of a webinar series. That first webinar series was promoted purely by word of mouth through her personal network of contacts, and attracted over 1,000 viewers for the four-video course. Again, an entrepreneurial notion took hold, leading her to start this newest venture.
“I can’t change my message and I can’t change who I am, people will either see you as real and genuine or not, and in selling, it’s all about selling you, no matter what the product is, it’s you people are attracted to,” Jones said. “I will work with my new clients to help them set their goals, help them accomplish their goals, and achieve a new level of success in life.”
It’s a technique she “fell into” when she dropped out of college, a single mother expecting her first child, and marched into a local beauty salon to apply for a management position that was already filled. Admiring her moxie, the salon owner gave Jones the job anyway, and she successfully worked as a manager at that salon for a few years before moving on to manage another salon.
Seeing promise in Jones, the owner of that second salon suggested training as an Aesthetician as a way to increase Jones’ skill set and marketability. Jones earned her certification as an Aesthetician 25 years ago, when no one outside the salon industry understood what that meant. But by taking that step, Jones opened herself up to become one of the area’s leading skin care specialists, and found herself in demand at other salons in the region.
After several years as an employee behind the scenes at several salons, Jones saw an opportunity when one of her regular clients told her that she was an investor in a newly-developed strip mall that had a vacancy and thought a salon would be the perfect tenant. Jones did her due diligence, talking to bankers, talking to other salon professionals, seeking assistance from the developer, and due to her hard work and research, she opened her own salon and built it into one of the busiest and most successful salons in her region. So successful that she was able to open a second, and larger, salon within a year. Jones was on her way to a career as a Certified Aesthetician and owner of two successful salons.
Until one of her clients walked into the salon one day in January, 2011, with the idea of adding a skincare product line to her salon. Jones wasn’t interested in the client’s pitch that she become a sales person for the company in addition to running her salon, but she was interested in the product, so she began selling it in both of her salons. Along the way, she learned very quickly how popular the product was, how people were coming from other areas to buy the product from her exclusively because she was the only one in the region selling it (previously it had been available only on QVC), and again the entrepreneurial notion was turning in Jones’ thoughts.
Jones had already learned a great deal of business lessons as a salon employee, then a salon owner. She had employees, overhead, healthcare costs, all the things that a business owner faces on a regular basis as they grow. Becoming a sales person for a skincare product line wasn’t in her original game plan, but as she began to see first-hand the success others like her client were having, Jones realized it was worth giving it a try.
Six months in, Jones was a successful salesman for the company. She sold her two salons and went into the business full-time, quickly becoming the company’s top national sales representative for several years running. She became a millionaire mom – still a single mother, still raising three children, still running a business, but again, on her own terms.
“People thought I was nuts every step along the way, when I dropped out of college, when I went after that first salon job, when I went to school to be an Aesthetician, when I opened my first salon, then my second, then when I sold the salons to become a successful salesman – each time I was told I would fail,” Jones said. “I just kept setting little goals for myself, simple baby steps that I could take each day to keep my business going. The little baby steps that get repeated over and over so that you meet the little goals, and soon I was meeting bigger and bigger goals. It gave me confidence, it gives me confidence today, and it helps people believe in themselves, and you get hungry for that feeling.”
For more information about Madra Jones and her newest venture, Truth Be Told, please visit http://www.Madra.com.
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