Davidson + Belluso To Roll Out BioCARE’s New Business System

Davidson + Belluso

Rob Davidson


May 1, 2014


Phoenix, AZ – Davidson + Belluso (D+B) is adding Phoenix-based BioCARE to their client list, a distributor of therapeutic plasma derivatives and recombinant coagulation factors. D+B will be tackling an overall rebrand including a marketing plan, look and feel for all marketing collateral pieces, tradeshow material and sales collateral.

BioCARE is a division of Blood Systems, one of the nation’s oldest and largest non-profit community blood providers and the parent organization of United Blood Services, providing them a nationwide network of established community distribution locations to better serve their customers. BioCARE has been delivering critical products to their customers since 1982, and though they have grown dramatically in the past five years, they have never lost touch with their community blood center roots and remain committed to helping hospitals, treatment centers and physicians provide a better quality of life for the patients in the communities they serve.

Davidson + Belluso (D+B) is a brand development agency founded in Phoenix, Arizona, in 2001 by husband and wife team, Rob Davidson and Michela Belluso. Operating under the motto "We Give a Brand," D+B provides the expertise and capabilities of a large agency with the personal attention and dedication of an in-house team. Clients range from the private to the public and nonprofit sectors, with a focus on Economic Development, Tourism, Healthcare and Education industries. Their experience includes brand development for the Phoenix Biomedical Campus, Tempe Tourism Office, Phoenix Sky Harbor International Airport and the City of Phoenix Community & Economic Development Department. For more information, visit