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SOME PEOPLE PUT BACON ON EVERYTHING. WE LIKE THOSE PEOPLE.

CARPINTERIA, Calif. – June 4, 2014 –Today, Carl’s Jr. ® trades ketchup for bacon and cool, creamy buttermilk ranch on its newest indulgent side item. Bacon Ranch Fries feature Carl’s Jr.’s premium-quality, skin-on Natural-Cut French Fries, topped with creamy buttermilk ranch dressing and crispy bacon crumbles, served with a fork.

The new Bacon Ranch Fries are available for $2.49 and may also be ordered as an upgraded side item to any combo meal. Prices may vary by location. For a limited time, visit carlsjr.com/coupons to download a coupon for a Free Small Coke with purchase of Bacon Ranch Fries, valid at participating locations.

Follow Carl’s Jr. on Facebook, Twitter and Instagram for the latest product news and promotional offers. Download the Super Star Rewards app from the iTunes Store and Google Play and check in to redeem Carl’s Jr. products on the spot, save points for a high-value reward, check out the full menu and use the store locator to find any Carl’s Jr. in the U.S.

About CKE Restaurants Holdings, Inc.
CKE Restaurants Holdings, Inc. (“CKE”) is a privately held company headquartered in Carpinteria, Calif. Through its subsidiaries, CKE owns and licenses Carl’s Jr.® and Hardee’s® quick-service restaurants. CKE operates Carl’s Jr. and Hardee’s as one brand under two names acknowledging the regional heritage of both banners. CKE has a total of 3,480 franchised or company-operated restaurants in 42 states and 31 foreign countries and U.S. territories. Known for its one-of-a-kind premium menu items such as 100 percent Black Angus Six Dollar Thickburgers®, Made from Scratch™ Biscuits, Hand-Breaded Chicken Tenders™ and Fresh Baked Buns, as well as an award-winning marketing approach, the Carl’s Jr./Hardee’s brand continues to deliver substantial and consistent growth in the U.S. and overseas. The Carl’s Jr./Hardee’s system is now 75 percent franchised, with international restaurants representing 17 percent of the system. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.

Contact:

Kathleen Bush

CKE Restaurants Holdings, Inc.

805-745-7741

kbush@ckr.com

Allison Wilson

Weber Shandwick

310-854-8261

awilson@webershandwick.com

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