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Erica Campbell Byrum Provides Insights at National Apartment Association Conference

Norfolk, Virginia - (June 9, 2014) - For Rent Media Solutions™ (FRMS), a leading national apartment resource, has announced its sponsorship of this year’s National Apartment Association Education Conference & Exposition (NAA). NAA, a gathering of over 7,000 multifamily housing professionals, is the largest and most anticipated event in the industry. It will take place June 18-21 in Denver, Colorado at the Colorado Convention Center.


Erica Campbell Byrum, director of social media of For Rent Media Solutions and Homes.com and one of the industry’s top social media experts, will speak at two NAA sessions. On Thursday, June 19, Erica will join Barbara Savona, CEO of Sprout Marketing, to discuss “The Big Brand Theory: Every Touchpoint Counts.” They will discuss how to better secure business prospects by making every touchpoint count, and how social media is changing the way consumers engage with brands. On Friday afternoon, June 20, Erica will appear in an individual breakout session, “Understanding the Trio: Social Media + Content Marketing = Killer SEO.” Byrum will provide insight into the importance of content and social media to SEO rank, how to create original and resonating content, and which types of content work best in securing successful marketing results.


“For Rent Media Solutions is committed to providing multifamily professionals with the essential information they need to prosper in the housing industry,” said Terry Slattery, President of For Rent Media Solutions and Homes.com. “The NAA Conference is an excellent event to bring real estate professionals together. The information from industry experts, such as Erica Campbell Byrum, will enhance the experience of attendees, giving them invaluable information and resources with which to move forward.”


Every year, the NAA Education Conference and Exposition draws thousands of multifamily industry professionals who want to expand upon their knowledge. This year’s conference will be opened by keynote speakers such as actor, Michael J. Fox and “Shark Tank” judge, Barbara Corcoran, and thought leaders such as real estate entrepreneur, Bill Rancic. For more information, visit For Rent Media Solutions’ Your Solutions Blog (link to blog post when it goes live).


About For Rent Media Solutions™

Founded in 1982 as For Rent Magazine®, For Rent Media Solutions™ is headquartered in Norfolk, Virginia, and provides property managers and owners with diverse marketing and advertising products, services and education. These products are easy to use, easy to understand, and designed with renters in mind. For apartment shoppers, For Rent Media Solutions provides robust community listings in a multitude of media, including print, social, online, mobile, video and an extensive distribution network. For Rent Media Solutions publishes 80 magazines covering more than 80 markets nationwide, including AFTER55.com™ A Senior Housing and Care Resource, ForRent.com® Magazine and ForRent.com en Español Revista De Apartamentos. For Rent Media Solutions operates five websites: ForRent.com, AFTER55.com™, CorporateHousing.com®, ForRent.com en Español and ForRentUniversity.com™. Additionally, ForRent.com listings receive exclusive distribution to Homes.com® Rentals. Visit ForRent.com for more information, or visit us on Facebook, Twitter, Google+, YouTube and LinkedIn.