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UK Body, Hand and Foot care Research Report 2014

Most up-to-date research on "Body, Hand and Footcare - UK - June 2014" to its huge collection of research reports.

Despite older people being the most likely to agree that moisturising the body is important, actual usage of body care products is low amongst the over-55s. The low usage of anti-ageing products amongst this group suggests that ageing skin has other needs which are currently under-represented in new product development. When it comes to feet, specific concerns drive usage of foot care products, however regular usage of foot care products is typically limited, indicating a low general awareness of the importance of taking care of feet on a regular basis.


Table of Content
Introduction

Definitions
Excluded
Consumer research
Abbreviations

Executive Summary

The market
Figure 1: Best- and worst-case forecast of UK value sales of body, hand and foot care, 2009-19
Market factors
Companies, brands and innovation
Figure 2: New product development in the body, hand and foot care category, by segment, January 2009-April 2014
The consumer
Figure 3: Product usage, March 2014
Figure 4: Factors influencing purchase of body, hand and/or foot products, March 2014
What we think

Issues and Insights

Increasing the low engagement of older consumers in the body care category
The facts
The implications
Raising the importance of regular foot care to drive usage
The facts
The implications
Men show interest and usage but could do with some help
The facts
The implications


Trend Application

Trend: Many Me’s
Trend: Transumers
Trend: East Meets West

Market Drivers

Key points
Beauty from within?
Figure 5: Examples of beauty enhancing drinks launched in 2014 outside the UK
Sun protection being taken more seriously
Figure 6: Users of suncare products in the past 12 months, 2012 and 2013
Demographic shift
Figure 7: Trends in the age structure of the UK population, 2008-18
Decline in unemployment
Figure 8: Employment and unemployment, by gender, 2008-18

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