Todd Gordon Promoted to VP Sales at Chaco

Rockford, Mich. (April 7, 2015) Chaco has once again experienced record year over year sales growth, thanks in large part to director of sales Todd Gordon. In recognition of this success, Todd has been promoted to vice president of sales for the brand.

In this role, Todd will further develop Chaco’s US wholesale strategy, enrich the brand’s presence across retail partners, and continue to lead a best-in-class sales team.

“Todd has played a huge part in the growth that Chaco has enjoyed since he joined the team in the summer of 2011,” says Chaco general manager, Chip Coe. “He’s built an exceptional sales organization and manages the Chaco sales effort with absolute integrity.” 

“I’m humbled by the promotion and look to continue building upon the successes Chaco has seen over the last four years,” comments Gordon. “The brand has a bright future ahead and I couldn’t be more excited to be a part of this dynamic team.”

About Chaco:

Born on the river in 1989, Chaco builds premium footwear for the outdoor-minded. As a result of the brand’s proprietary LUVSEATfootbed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to many Chaco footwear styles.  The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at, Facebook: Chacos, Twitter: Chacousa, and Instagram: Chacofootwear.  


Chaco is a part of Wolverine Worldwide's Performance Group, which also includes the notable lifestyle brands Merrell, Saucony, Cushe.