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2015 SAVO Summit Spotlights Global Growth Strategies for Sales and Marketing Professionals

CHICAGO – May 7, 2015 SAVO Group, the market leader in sales enablement, has finalized the speaker lineup for its ninth annual Sales Enablement Summit, which kicks off the evening of June 2, 2015, at the JW Marriott in Chicago. Featuring sessions from global experts across marketing, sales and sales operations, the conference will shine a spotlight on growth, showcasing proven strategies for driving revenue through a highly effective, productive and tightly integrated sales ecosystem.

“Each year, hundreds of industry analysts, SAVO customers and marketing and sales professionals come together to share their experiences, insights and best practices for aligning teams and driving productivity. This year’s Sales Enablement Summit promises to offer specific takeaways that will teach attendees how to become the growth catalysts that their organizations need to be highly effective and productive,” said Jason Liu, CEO of SAVO. “At a time when data and technology are revolutionizing the selling landscape, our industry must also alter its way of thinking and operating if we want to be productive and achieve growth targets – and that’s precisely what our conference aims to do.”

Headlined by keynote speaker Josh Linkner – two-time New York Times bestselling author of “Disciplined Dreaming” and “The Road to Reinvention,” as well as successful four-time tech entrepreneur and venture capitalist – the 2015 SAVO Sales Enablement Summit will explore how companies can boost their core sales and marketing competencies to propel themselves on a positive growth trajectory.

Additional sessions focused on customer engagement strategies, sales and marketing skills development, and tactics for success in the modern B2B selling landscape will be led by top executives from ADP, American Express OPEN, Blackboard, CEB, Citrix, Corporate Visions, Inc., Dell, Holden, Intertape Polymer Group, Logicalis, MHI Global, Omnicell, PROS, Rockwell Automation, RSA, Sales for Life, SiriusDecisions, Tableau Software, UPS, Welch Allyn, Wells Fargo Bank, Windstream Hosted Solutions, and more.

“Consistently driving growth can be a challenge for even the best marketers and salespeople, and identifying the root causes of that challenge can be overwhelming. Is it a talent issue? A technology issue? Shifts in the competitive landscape?” said Jim Ninivaggi, service director, sales enablement strategies, SiriusDecisions. “I look forward to not only sharing insight on the strategic shifts marketing and sales leaders will need to make to reach their growth targets, but also learning how other market leaders are tackling some of the greatest challenges to continued growth.”

In addition to the main presentations and breakouts, SAVO executives will lead an extended SAVO Academy for existing customers from June 4-5, 2015. These hands-on sessions will center around how users can get the most out of their SAVO solutions, and provide practical tips for configuring and increasing employee engagement with proposals, presentations, mobile and CRM, onboarding and training.

To register for the 2015 SAVO Sales Enablement Summit and Academy, which are expected to draw more than 600 attendees, visit http://goo.gl/h2HsLd. To follow the event on Twitter, look for the hashtag #SAVO2015.

About SAVO

Founded in 1999, SAVO enables its clients to drive sales productivity improvements through its on-demand sales enablement platform, which maximizes the sales team’s ability to communicate value and differentiation in clear, consistent and compelling ways. Combining proven sales and marketing best practices with award-winning technology, SAVO addresses all aspects of the sales enablement challenge — spanning people, process, insight and technology. For more information, visit www.savogroup.com or follow us on FacebookLinkedIn or Twitter.