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BEATS MUSIC CHOOSES NAXOS OF AMERICA TO SERVE AS CLASSICAL CURATOR

Launching today as a new choice for music streaming, Beats Music selected the #1 independent classical music distributor in the U.S. to be its classical curator. Naxos of America will act as the classical music tastemaker on the Beats Music service, designing playlists that will help listeners find the music that satisfies their classical music mood by activity, genre, and other factors. Joining Naxos of America as curators are other music experts like Pitchfork, Rolling Stone, and Grand Ole Opry that will add to Beats Music’s personalized listening experience, delivering the emotion that only human-created playlists can offer.

Beats Music CEO Ian Rogers commented on the company’s website, “In our experience it’s always been a living, breathing human who has brought us that song we fell in love with. The song you couldn’t stop playing over and over. The album you deemed a headphone masterpiece. The mix tape that made you think ‘I’m gonna marry this one’.”

“The Naxos of America team is made up of classically trained musicians, musicologists, and people who simply love music. It seems only fitting that Beats Music asked Naxos to spearhead the classical genre for their new service. Their passion for all music can only be matched by our enthusiasm about classical, jazz and world music, and we are honored to be included in this group of experts and enthusiasts curating for Beats Music,” said Naxos of America CEO Jeff Van Driel.

To locate Naxos of America’s curated playlists, use the ‘Find It’ feature in Beats Music app and search by curator.

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In addition to being an award-winning classical label, Naxos of America is the #1 independent classical music distributor in the U.S. and Canada. Specializing in state-of-the-art distribution, marketing and promotion, Naxos of America distributes nearly 50,000 titles on CD and DVD to traditional brick and mortar retail, as well as offering a comprehensive suite of services tailored to consumer direct fulfillment. Naxos of America is also the largest digital distributor of independent classical music, supplying a catalog of over 50,000 albums to hundreds of digital download and mobile outlets worldwide. Naxos of America offers marketing, e-marketing, publicity, e-publicity, physical and digital e-commerce services, licensing opportunities, streaming services, sales and customer service for all new releases and active catalog titles of Naxos Records and more than 400 distributed labels.

Beats Music is a new kind of streaming music service that focuses on providing a personalized music experience for each user through a unique blend of digital innovation and musical passion.

Programmed by a trusted team of well-respected music experts with over 300 years of experience across all genres, Beats Music delivers the right music for any situation, any time, and any preference, personalized to your tastes. The result is an artist-friendly digital music service that does more than simply offer access to music, but one that establishes an emotional connection to it as well.

Beats Music was launched in 2014 through a unique collaboration between Interscope/Geffen/A&M chairman and founder/CEO of Beats Electronics Jimmy Iovine and Beats Electronics president Luke Wood with award-winning musician Trent Reznor of Nine Inch Nails, and is led by CEO Ian Rogers. The company is privately held with offices in Santa Monica and San Francisco, CA.

For more information:

Raymond Bisha

Naxos Director of Media Relations, North America

rbisha@naxosusa.com / raymond@naxoscanada.com

Direct Line (347) 669-4417

 

Kelly Rach

National Publicist, Naxos of America

krach@naxosusa.com

Direct Line (615) 465-3806