The Portland Pet Food Company (PPFC), a pet food startup founded in 2014, has been named a finalist in Martha Stewart’s American Made competition. Voting begins today and each voter is allowed to vote six times a day. You can vote for PPFC at marthastewart.com/americanmade/nominee/123202/food/portland-pet-food-company
The company is the only contestant in the nationwide competition that provides pet meals in addition to snacks and is one of a handful of national finalists in their category.
“Our products have been so well received with a strong regional distribution in grocery and pet food stores—this national recognition underscores the popularity of natural, healthy pet foods and treats,” said Kate McCarron, the founder of Portland Pet Food Company.
Portland Pet Food Company is an example of Portland’s small-scale entrepreneurial success. McCarron was inspired to start making her own natural, healthy dog meals when Rosie, her 15-year-old standard poodle, lost interest in her kibble and began losing weight. McCarron began creating fresh meals with seasonal produce to entice her pooch to eat more. That effort led to Portland Pet Food Company (PPFC) and a full line of fresh dog meals and dog treats.
McCarron noticed her dogs had more energy, shinier coats and were more eager to eat after she started cooking up her home-style recipes. And Rosie regained the weight she had lost.
The Martha Stewart competition perfectly matches the ideals that McCarron has emphasized in her own company. “American Made doesn’t just mean simply using ingredients grown or manufactured in the USA,” said McCarron. “It means creating a business that taps into the resources available locally, creating local jobs, investing in manufacturing and building relationships amongst other local suppliers to build a sustainable business community.”
“Making food that is sustainable and using seasonal local ingredients as our primary source of food lets us build a business that supports not only our community but our country and leaves a minimal footprint on our precious environment,” continued McCarron.
“Many dogs grow weary of the same old kibble taste day after day, so this flavorful, healthy alternative to big-brand dog food is sure to please your ’best friend.’ The meals can be offered as a meal augmentation or a soft treat for dogs that have difficulty chewing, but many owners offer Portland Pet Food as standalone meals,” says McCarron.
With its growing popularity, the company has expanded to offer biscuit treats as well as meals. Portland Beer Biscuits, which come in bacon, beef and pumpkin flavors, are dog treats made from repurposed spent brewing grains that are low in wheat courtesy of local Coalition Brewing’s wheat-free rye, organic flour from Bob’s Red Mill, 100% all-natural peanut butter and eggs (and no beer). PPFC offers grain and gluten-free treats too.
Handcrafted in small batches, PPFC’s meals and kibble toppers are sold in 12 ounce containers ranging from $7-$8 each. PPFC dog treats range in price from $10-$13.
The public is encouraged to vote to choose the winner of the Martha Stewart American Made contest. Supporters of Portland Pet Food Company can vote online at marthastewart.com/americanmade/nominee/123202/food/portland-pet-food-company
Each voter can vote up to six times a day. Bone appétit!
About Portland Pet Food Company
PPFC’s tagline is “Crafted by Humans, Loved by Dogs.” Started by Portlander Katie McCarron and her son Matt, PPFC currently cooks its own dog food, kibble topper and treats with future plans to expand its offerings to cats and their owners. Five percent of sales will be donated to local pet nonprofits. PPFC is a licensed pet food manufacturer that follows the recommendations of the American Association of Feed Control Officials (AAFCO). For more information about Portland Pet Food Company, visit www.portlandpetfoodcompany.com.
About Martha Stewart’s American Made
American Made is a program that spotlights the maker, supports the local, and celebrates the handmade. They honor and showcase people who have turned their passion for quality craftsmanship and well-designed goods into a way of life. Each year, Martha Stewart Living honors a group of makers, craftspeople, small-business owners, and innovators from across the country. These makers are recognized for their dedication to creative entrepreneurship and to building successful businesses and communities. These businesses earn the title of American Made Honoree.