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Taking Criticism – What to Do When Your Product Receives Bad Reviews

There’s nothing worse than bad reviews, yet everyone gets them. Take a look at Excellent maids Houston and you will see that their feedback is overwhelmingly positive. On the other hand, there are people who hated the product. For a business, this is their worst nightmare. Instantly, visions of a failed business emerge from the mist. 

But bad reviews don’t always have to be a negative thing. Sometimes you can turn them into a positive. This is what you need to do when your product receives bad reviews.

Should You Ever Respond?

This eternal debate has plagued businesses forever. Should you ever reply to a bad review?

The answer is it depends on a lot of things. When talking about a platform like Amazon, the general rule is to never respond. With platforms under your control, such as your site and social media feeds, you can reply.

The only rule is that you should do it with a calm head. Express your sorrow and simply pledge to do better next time. Your only goal is to show how much you care for your customers. You may even encourage someone to give you a second chance.

Is it Abusive?

There are three kinds of reviewers. You have the trolls, the haters, and the people who can be helpful. In most cases, trolls are the abusive ones, but even haters can write a review in the middle of a frothing rage. If it’s an abusive review, this is actually a good thing.

For a start, you can report these reviews and simply have them removed. They are breaching the terms and conditions of most reputable platforms anyway.

It also takes away the power from that review. Who is going to take someone who is foaming at the mouth seriously? You don’t have to do anything to make them look foolish because they have already done that by themselves.

Does it Have Anything of Value?

Negative reviews have turned businesses around. You shouldn’t take reviews to heart, but equally you shouldn’t completely ignore them either. Some criticism can be valid.

For example, if you run a hotel and you receive a slew of reviews saying that the rooms aren’t clean enough, you can act by encouraging the cleaning staff to be more robust. But if you completely ignored your reviews you would never know why customers are unhappy. Few people are going to say anything to your face.

Review your reviews regularly and see if there are any patterns or trends. If there are, it demonstrates that you have to change your way of doing business.

Welcome Bad Reviews

One thing to learn from Sonicare toothbrush reviews is that not only are bad reviews beneficial for showing you where you are going wrong, they help to make your positive feedback look more genuine. Whenever someone spots a business that has nothing but positive reviews, people are naturally suspicious.

The occasional hater is actually a good thing for your reputation. So don’t hate them, embrace them. They could be what your business needs to succeed and move to the next level.