ModSolar Introduces the ModSolar Acquisition Pipeline System (MAPS™) Providing Pre-Qualified Prime Prospects for Installations See ModSolar’s Technology Solutions for the Solar Professional, At SPI Booth #2104

Las Vegas, Nevada – October 21, 2014 – One of the rising stars of the solar industry, ModSolar, which is changing the solar industry by creating the software and processes that make the industry more efficient and effective, is introducing the ModSolar Acquisition Pipeline System – MAPS™ – this week in Las Vegas at Solar Power International. SPI is the solar industry’s most powerful, comprehensive educational conference and product exhibition.

MAPS is a giant leap beyond traditional lead programs,” said Mike Dershowitz, president and co-founder of ModSolar. “It is a turnkey ‘hello to thank you’ marketing automation system that provides everything a solar installer needs to survive in a world of ‘Solar Goliaths,’ and eliminates the industry’s 60 percent leads problem in a neat, efficient and effective way never before seen in the solar industry.”

MAPS has been designed by ModSolar to make the solar installer’s life easier on a daily basis, enabling the installer to focus on installing solar systems, while relying on MAPS for lead generation.  MAPS delivers prospects that are worth the installer’s time, and delivers personalized content—including a home’s actual solar design— that goes well beyond the generic mailers common to the industry.  It also helps the installer build and nurture a steady pipeline of leads until the time is right.

ModSolar’s new lead acquisition pipeline system, MAPS, gives solar installers access to a huge new target, Pre-Qualified Prime Prospects (PPPs).  PPPs are households that are qualified, up front, to be solar worthy.  Although PPPs are aware of solar, it hasn’t been in their consideration yet.  MAPS is designed to make them aware that solar makes sense and dollars for them.  Powered by ModSolar’s patent-pending technology MAPS locates, nurtures and converts PPPs into Qualified Leads.

ModSolar’s platform is a cloud-based proposal generation system, which currently includes features such as ModSolar’s patent-pending panel layout technology; energy usage and payback, which provides an instant analysis of customer return on investment; proposal generation; financing options; lead generation and qualification with lists of solar-ready homes with qualified owners; CRM integration; and custom software development. The ModSolar platform works for both homes and businesses.

Currently, $20 million per day in solar contracts are being generated through ModSolar’s software platform, representing an estimated five percent of the solar market in the United States. Hundreds of ModSolar users produce over 2,500 solar proposals each week. ModSolar’s corporate clients are major players in the solar industry including SunEdison, Enphase Energy, GAF, Kyocera and Astrum Solar.

Dershowitz and the team from ModSolar will be presenting their platform and services at SPI, the solar industry’s most powerful, comprehensive educational conference and product exhibition, Monday, October 20th through Thursday, October 23rd at the Las Vegas Convention Center.  ModSolar will be exhibiting in Booth #2104 with demonstrations and presentations throughout the conference.

About ModSolar:

ModSolar’s software lets solar providers produce solar proposals and contracts in less than five minutes, including placement of panels on an image of the prospect’s roof, as well as calculation of the return on the solar investment.  ModSolar develops software that dramatically reduces the “soft costs” involved in solar sales, solar system design, production of high-quality solar proposals, and the related paperwork surrounding solar installations.  Hundreds of ModSolar users currently produce over 1,500 solar proposals each week.  Additional information is available on ModSolar’s website at, on the company’s Facebook page at, and by following the company on Twitter at, as well as on ModSolar’s LinkedIn page and on Google+