PR Pros Explore Trends, Identify Emerging Markets during National Conference in Fort Lauderdale

(October 22, 2014 – Fort Lauderdale, Florida)

Image makers from around the country will converge on South Florida to discuss new trends in public relations and identify emerging markets. Members of the National Black Public Relations Society (NBPRS) will explore best practices for entrepreneurs during their Pre-Conference on Thursday, November 6, beginning at 2 p.m., at the Sonesta Fort Lauderdale, 999 North Fort Lauderdale Beach Blvd. The cost of the Pre-Conference was underwritten by Coca-Cola, a major supporter of small businesses. The full conference runs from Thursday, November 6 to Sunday, November 9.

“While the economy is showing signs of resurgence, many of our members have not been able to capitalize off of those gains,” said Richelle Payne, President of the National Black Public Relations Society, Inc. “It is imperative for us to assemble our entrepreneurs and share proven concepts and discuss digital techniques that will keep our members relevant in this ever-changing global society. The entire conference showcases experts from our network all over the country who will share their winning strategies and tactics.”

Business owners looking for public relations assistance have been invited to the Pre-Conference to identify professionals who can help mold and shape the image of their companies. Wynona Redmond, President and Founder of Wyn-Win Communications of Chicago, Illinois, will moderate the workshop panel entitled, Mastering the Mission.

“Our goal is to help communication professionals overcome obstacles that stand in the way of their success,” said Redmond, who is also president emeritus of NBPRS. “The networking at this Pre-Conference should give attendees the leverage that they need to expand their business operations.”

Immediately after the workshop, attendees will participate in the Speed Networking session. Entrepreneurs who need a PR affiliate office in New York, Houston, Washington, DC or any other major city should participate.

“I was planning to attend the event because I was recently in transition and looking to freelance for PR firms that needed my expertise,” said Opal Comfort, an Emmy Award winning broadcast journalist who is now a public relations specialist. “Fortunately for me, I was able to land a full-time job this week. I am still attending the Pre-Conference to sharpen my industry skills.”

About the National Black Public Relations Society, Inc.

Since its founding in 1998, the National Black Public Relations Society, Inc. has served as an advocate for black professionals in the public relations, media relations, corporate communications, investor relations, government affairs, community relations and related fields.

Run by professionals for professionals, NBPRS addresses the diverse needs of its members through programs and partnerships that provide cultural and competitive advantages. NBPRS has chapters in the major media markets and offers peer-to-peer support, mentorship, networking, job opportunities, internships, and career advancement strategies for professionals engaged in corporate, government, agency, non-­profit, and private practice.

For more information, visit Follow us on Twitter @nbprs.

Media Contact: Tandaleya Wilder (305) 520-9703.