Charlottesville, Va. (April 22, 2015) — Blue Ridge Outdoors Magazine, the definitive guide to outdoor sports, health, and adventure travel in the Southeast and Mid-Atlantic, gives back to the outdoors by becoming the newest member of The Conservation Alliance.
The newly announced partnership supports The Conservation Alliance’s mission to protect and preserve North America’s last wild spaces. With the help of Alliance supporters, the organization has helped protect 44 million acres, 2,945 river miles, removed or halted 26 dams, purchased 10 climbing areas and designated five marine reserves.
“Protecting the places where we play has always been central to our mission,” says Will Harlan, Editor in Chief of Blue Ridge Outdoors Magazine. “All of us—especially our readers—hunger for the wild. We seek out ancient mountains, pristine rivers, and old-growth forests. The Conservation Alliance has been the country's leading voice in safeguarding these wild places, which are critical to the long-term health of the Blue Ridge – both ecologically and economically. Wild places provide clean air and water, preserve scenic views, and offer oases of adventure. The wild mountains of Southern Appalachia shelter hundreds of rare species—and provide refuge and renewal for us, too.”
“Brining Blue Ridge Outdoors on board as a Conservation Alliance member represents a commitment to protecting the places so treasured by their readers and the recreationalists of the Southeast and Mid-Atlantic,” says John Sterling, Executive Director of The Conservation Alliance. “We are thrilled be working with a publication with shared values and a voice to amplify the message of the Alliance.”
For more information about Blue Ridge Outdoors, visit www.blueridgeoutdoors.com.
For more information about The Conservation Alliance and its initiatives, visit www.conservationalliance.com.
About Blue Ridge Outdoors Magazine:
Blue Ridge Outdoors is the voice of the mountains. For 20 years, we have inspired readers to explore the wild wonders of the Southeast and Mid-Atlantic. Our groundbreaking stories, breathtaking photography, and heart-stopping videos encourage readers to push their limits and tackle new adventures. We focus on authentic and award-winning storytelling from top regional writers. World-class photography accompanies every story, along with video highlights of readers’ favorite places and personalities. Each monthly issue is also packed with top adventure destinations, the latest outdoor news and trends, and insider reviews of the best new gear and music. Written with humor, style, and irreverence, our stories dare readers to follow their passions—and to help protect and support the places where they play. Our readers are active outdoor enthusiasts who crave new adventure. They travel frequently—with their kids and pets—to regional destinations, events, and festivals featured in our pages every month. www.blueridgeoutdoors.com
About the Conservation Alliance:
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas.
Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.
Since its inception in 1989, the Alliance has contributed more than $14 million to grassroots conservation groups. Alliance funding has helped save more than 44 million acres of wildlands; protect 2,945 miles of rivers; stop or remove 26 dams; designate five marine reserves; and purchase 10 climbing areas.
For complete information on The Conservation Alliance, please visit: www.conservationalliance.com.
Verde Brand Communications