De La Torre, the former Director of the Doral Business Council, launched the show, which airs daily at 8am EST. on 880 AM WZAB in Miami, on September 30th, 2013. The program has evolved into the go to program to hear about economic development and business opportunities in South Florida and beyond. De La Torre's show features several special segments including the Business of Sports, I Love Travel, Sally’s Biz Tips, and Let’s Talk SBA.The Pete De La Torre Business Hour has built a loyal base and boasts thousands of listeners.
De La Torre and Co-host Sally Villalba, have featured on the show, Florida Governor Rick Scott, Maria Contreras Sweet, SBA National Administrator, Manny Medina from eMerge Americas, among others.
Some of the major supporters of the program include Florida International University "F.I.U." College of Business, Coral Gables Chamber of Commerce, Greater Miami Conventions & Visitors Bureau, Small Business Administration, Miami Downtown Development Authority, Miami Finance Forum, Greater Miami & The Beaches Hotel Association and Career Source Florida, Miami Herald Business Monday, among others.
"It feels great to reach a successful one year one milestone, but this is just the beginning said De La Torre. We're looking forward to growing the program and continuing to lead as the voice of business in South Florida and beyond."A special thanks to all our listeners. We couldn't do it without you."