Beautify LA kicks off our BIG Spring Beauty & Fitness Event on March 5th

Hundreds of LA Area Beauty, Fitness & Wellness Businesses Participate in Beautify LA’s First Thursday on March 5th in Los Angeles

Watch for the release of special appointment booking opportunities* on March 5th

Los Angeles, March 3, 2015: On Thursday, March 5th Beautify LA will be partnering with hundreds of Los Angeles area businesses in beauty, fitness, wellness and other lifestyle services to offer Angelenos great deals, specials and unique experiences for all kinds of beauty treatments, hair and skin care services, professional blowouts, massage, waxing, tanning, manicures and pedicures, fitness and wellness classes and personal trainer sessions.

Beautify LA has partnered with premier companies, like Shutters on the Beach, Bronzed Airbrush Tanning, Sugared Hair Removal, Fernando Romero Salon, Marc Edward Skincare, Blow N’ Go! LA and CrossFit 626 – among hundreds of other top level businesses – to provide special beauty, fitness and wellness experiences that will give Angelenos multiple opportunities to try out some of the best lifestyle services that LA has to offer!

Beautify LA ( started as an effort to bring the local community together, with just a few small, neighborhood events on LA’s Westside. But owing to its popularity and high demand among businesses, it has grown to include all of Los Angeles and the surrounding cities, including Beverly Hills, Santa Monica, West Hollywood, Pasadena, the Valley, South Bay and the beach cities.

Our goal is to help develop long lasting relationships between consumers and local businesses, large and small, by offering exclusive offers and unique experiences at hundreds of locations.

"I was immediately interested in the concept of doing this when it was presented to me.  Kourosh and his group are really wonderful people; and they're passionate about what they're doing.  They believe in the power of events; and so do I.  I really believe salons need to socialize both in and out of their spaces often to continue networking.  Our offering the complimentary consultations was a great incentive for people to come to the actual event, see the space, and book appointments -- which some of the attendees at our event did!  It was really a wonderful time, and I look forward to doing it again sometime soon.  The event also created good vibes and good team spirit amongst my staff; and had the effect of bringing us together cohesively as a group a bit more."

Marco Pelusi
Marco Pelusi Hair Studio, Inc.
West Hollywood, CA

Kicking off with the monthly Beautify LA First Thursday event on March 5th, which is held in several LA communities simultaneously and features local beauty and fitness businesses, the BIG BEAUTIFY LA SPRING EVENT continues for 17 days (March 6 – 22) throughout LA. These events offers lifestyle businesses opportunities to feature their favorite beauty, fitness and wellness services intended to capture the interest of consumers from Los Angeles and the surrounding cities, and encourage them to try something new and fun.

“We really just want to put people who are looking for high quality lifestyle services together with all of the wonderful LA businesses offering excellent services and experiences – and we want to make it as easy as possible for them to discover each other,” says Beautify LA Founder, Kourosh Gohar.  

Gohar also founded the lifestyle services scheduling platform, – which offers a simple method for booking common personal care appointments – like manicures, massage and haircuts.

To join this event or to take part in the April or May First Thursdays as an included business, please email or call (310) 461-1515 for more information. There is no fee or obligation.

To arrange a media interview, please contact Kourosh Gohar at


*Bookings for special Beautify LA appointments are open to the public – but, when they are gone, they are gone. This is a limited time opportunity. Deals and specials may not be repeated in the future.