The video is an anthem to the group’s peers that encourage them to become a “Boss Kid,” a youngster committed to excellence; that is laser focused and in relentless pursuit of their dreams.
Members include Timothee Alex, a smooth and suave old soul with a raspy tone. Katie Marie is a powerhouse, whose passion is heard through her big voice. Turner, the oldest, whose boy next door style is reminiscent of Justin Bieber and Justin Timberlake. Kiersten is edgy and goes against the grain, rapping with fervency and goes hard no matter what. Each have overcome bouts of bullying and other social issues personifying a true “Boss Kid.”
The song was written by the group’s creator Brandin Jay. Jay's many talents include acting, singing, writing and producing. Jay was the vocal producer for the Kandi Factory, featured in films such as Universal Pictures “Welcome Home Roscoe Jenkins” and Disney’s “Let It Shine” musical in addition to other commercial and theatrical credits.
“L.O.U.D. is not only a group, it is a movement empowering youth to know that you can be anything. You can do anything as long as you put your mind to it. Work hard, stay the course and don’t give up. Keep going, dare to dream and be better,” says Jay.
L.O.U.D. is developed at AGI Performing Arts and Entertainment and managed by Artistic Director Natarsha Kinder-Garcia. For 14 years, Garcia and her husband Craig has been molding the next generation of singers, actors and dancers from the young to the seasoned professional seeking to hone their talent.
AGI is a full-service performing arts and entertainment company based in Marietta, GA. For14 years, AGI has developed talent in acting, singing, and dancing under the direction of Natarsha and Craig Garcia. The company can found on the web at http://www.agientertainment.com/, Facebook and Twitter.