Norfolk, Va. - (October 21, 2014) - For Rent Media Solutions™ (FRMS), leading multifamily marketing resource providing solutions for customers nationwide, will sponsor the Multifamilypro’s 2014 Brainstorming Sessions. The conference will take place October 22-24 in San Juan, Puerto Rico, attracting the market’s leading experts from around the country. With roundtable discussions and hands-on problem-solving, it is designed to provide diverse and pertinent solutions to the challenges that the multifamily industry faces on a daily basis.
Grant Simmons, vice president of search strategies for For Rent Media Solutions and Homes.com®, has a deep passion for navigating the complexities of the search marketing landscape. On October 23 from 2:00-3:00 p.m., he will introduce the Renter’s Decision Journey, as the multifamily “Yellow Brick Road” to property visits. In his presentation “Hey Toto, We’re Not in Kansas Anymore.” Simmons will uncover both the opportunities and the challenges faced by today’s apartment seekers and explain the importance of understanding the complex journey renters take, touching on key opportunities for multifamily professionals to connect and converse with potential customers. Simmons is a well-known expert within the industry who has spoken at both national and global conferences such as Search Marketing Expo (SMX), Search Engine Strategies (SES) and Search Insider Summit (SIS). He has also participated in marketing events like Direct Marketers Association (DMA) and in local information exchanges, including speaking to entrepreneurs and venture capitalists at the UCLA Anderson School of Business.
Ansley Sudderth, social media training and communications coordinator for ForRent.com® and Homes.com, posesses expert insight into social media, today’s millenials, marketing strategies in the multifamily and real estate space, and hands-on training. On October 23 from 11:15 a.m. to 12:15 p.m., Sudderth will be providing insight into social media training for those in the industry, a topic with which she has a great deal of practical experience having been immersed in the social media medium for a decade. Sudderth said, “With the social media landscape changing every day, learning the strategies behind the platform to empower and serve clients at every encounter and interaction is key.” She will delve into how marketers can best employ social media in the multifamily space.
“For Rent Media Solutions is committed to helping customers achieve success with expert insights, innovative thinking, and key marketing solutions,” said Terry Slattery, president of For Rent Media Solutions and Homes.com. “The Brainstorming event is an opportunity for us to sit alongside customers and create solutions to overcome their everyday challenges. Grant Simmons and Ansley Sudderth will provide invaluable insights that all attendees will be able to take back and apply to their everyday work routines.”
For more information on the Brainstorming Sessions and on the presentations by Grant Simmons and Ansley Sudderth, visit For Rent Media Solutions’ Your Solutions Blog.
About For Rent Media Solutions™Founded in 1982 as For Rent Magazine®, For Rent Media Solutions™ is headquartered in Norfolk, Virginia, and provides property managers and owners with diverse marketing and advertising products, services and education. These products are easy to use, easy to understand, and designed with renters in mind. For apartment shoppers, For Rent Media Solutions provides robust community listings in a multitude of media, including print, social, online, mobile, video and an extensive distribution network. For Rent Media Solutions publishes 80 magazines covering more than 80 markets nationwide, including AFTER55.com™ A Senior Housing and Care Resource, ForRent.com® Magazine and ForRent.com en Español Revista De Apartamentos. For Rent Media Solutions operates five websites: ForRent.com, AFTER55.com™, CorporateHousing.com®, ForRent.com en Español and ForRentUniversity.com™. Additionally, ForRent.com listings receive exclusive distribution to Homes.com® Rentals. Visit ForRent.com for more information, or visit us on Facebook, Twitter, Google+, YouTube and LinkedIn.