Polaris India gives Bhopal a taste of off-road adventure

Bhopal, March 9th, 2014: Making its presence more available to the adventure enthusiasts and let the bikers enjoy dirt racing on uneven terrain, Polaris India Pvt Ltd, a wholly owned subsidiary of Polaris Industries Inc., the world leader in off-road and All-Terrain Vehicles, today announced the launch of off-road track (Polaris Experience Zone) in RPM, Bhopal, Madhya Pradesh. Situated 1 km ahead of Ratibad town on Bhadbhada road, RPM offers the thrill of Polaris vehicles and a sense of discovery with bikers manoeuvring through dirt track with slush pit, humps, sand and stones all on a complete dirt terrain.

Spread over a huge area, RPM offers two tracks, one for adult and the other for kids. The adult track covers a stretch of 300 meters and has 9 obstacles including 2 slush pits. The kid’s track on the other hand is 200 meters long. Offering terrains of thrill and excitement to adventure lovers, RPM also has other activities such as go-karting, archery and paintball.

Speaking on the launch Mr. Pankaj Dubey, Managing Director, Polaris India Pvt. Ltd. said, “With changes in lifestyle, people are leaning towards adventures sports. Amongst all, off-roading experience is gaining traction in India. Bhopal is a strategic location with Madhya Pradesh being a popular tourist destination. We foresee huge interest and growth prospects in Polaris Experience Zone. We also plan to introduce more off-road tracks in other locations all over the country. With such PEZ adventure lovers can now experience the real off-road thrill.”

The owner of the RPM, Mr. Sanjay V Shindesaid, “We are thrilled to be associated with Polaris India. RPM was created with an ultimate aim to offer and serve maximum entertainment to people. It is an adrenaline-boosting place, where you will be exhilarated to ride the fast-paced Polaris ATVs on the muddy irregular un-levelled terrain. Taking care of adults and kids, the place offers different types of activities.”

Polaris India has on offer a diverse range of its models for the lovers of off-roading. The Phoenix 200 is a proven and reliable ATV. It comes with 200cc 4-stroke single cylinder, air-cooled engine and Automatic Transmission (PVT) with forward, neutral and reverse.

The Sportsman Touring 500 H.O has integrated front storage and Lock & Ride compatible rear rack making it easy to carry gear and comes with Engine braking system for smooth, controlled descents. The ultra-comfortable seat and backrest are fully padded and contoured for full support, with a slightly raised for clear visibility of the trail.

Trail Boss 330 is an entry level ATV. Combination of 329cc air-cooled engine and automatic transmission provides enough confidence to rider.

Sportsman 90 with a 4-Stroke Engine is a youth ATV which comes with Parent-adjustable speed limiter and includes instructional DVD.

RZR S 800 is a proven true-sport long-travel suspension package straight from the factory. The 12" of front and rear suspension travel soak-up the roughest terrain. The 800 EFI high-output engines combined with a low vehicle weight delivers fast acceleration at 0 to 60 kmph in 4 seconds.

Apart from the newly launched PEZ in Bhopal, Polaris also has 20 other such PEZ spread all over the county to reach out to more people and in turn give the participants a chance to experience the off-road racing experience within their city. Polaris India earlier launched Experience Zone(PEZ) at Dharuhera, Haryana.

About Polaris India

Polaris India Pvt. Ltd. was established as a wholly owned subsidiary of Polaris Industries Inc. (USA), which designs, engineers manufactures and markets innovative, high quality Off Road Vehicles (ORV’s), innovative All-Terrain Vehicles (ATVs), the Polaris Ranger®, (for recreational and utility use), Snowmobiles, Motorcycles and Electric powered vehicles. Polaris India Pvt. Ltd. launched its flagship products including ATVs, Polaris Ranger RZR®, Side x Side Vehicles and Snowmobiles in India on 24th August, 2011.The iconic Indian® Motorcycle, America’s first motorcycle companywas launched in New Delhi , India on 22 January,2014 and the entire range of the all-new 2014 Indian® Chief® was revealed.

Polaris India, has taken one giant step to revolutionize the Indian market for catering to very culture of the Indian Territory with a wide array of diversified off-road vehicles designed exclusively for our elite customers and various utility use. Polaris India has a strong network of 16 Dealerships, 10 PRS (Polaris Riderz stop) & 20 Polaris Experience Zones (Off Road Tracks) to take the off road riding culture way ahead. They are state of the art and offer a workshop for service. These dealerships located at Ahmedabad, Bangalore, Chennai, Cochin, Dehradun, Guwahati, Hyderabad, Indore, Jaipur, Srinagar, Kolkata, Lucknow, Ludhiana, Mumbai, Dimapur and New Delhi.

Information about line of Polaris products, apparel and vehicle accessories are available at or from authorized Polaris India Dealers.

About Polaris Industries Inc.

Polaris is a recognized leader in the powersports industry with annual 2013 sales of $3.8 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles, including all-terrain vehicles (ATVs) and the Polaris RANGER® and RZR® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles. 

Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian Motorcycle brands. Additionally, Polaris continues to invest in the global on-road small electric/hybrid powered vehicle industry with Global Electric Motorcars (GEM), Goupil Industrie SA, Aixam Mega S.A.S., and internally developed vehicles. Polaris enhances the riding experience with a complete line of Polaris Engineered parts, accessories and apparel and Klim branded apparel.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index. 

Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime at

The Product Line Available:

Sportsman® ATVs Polaris Sportsman range of ATVs is the best way to enjoy the outdoors. They are affectionately called quad-bikes. Through rain or snow, flat or hilly terrain, our ATVs perform at optimum levels no matter what the region or the season. It is available in premium (high quality performance), 2 – Up (double seater) and value (more affordable) ranges. For more details visit:

Polaris RANGER RZR® Side by Side: Polaris Ranger RZR® Side by Side is the only sport utility off-roader which is exclusively built for off-road activities. Polaris off-roaders deliver a razor sharp performance every time. There are four variants available: Only Trail (exclusively for hilly/mountain terrain), only Sport (for dune-surfing and riding in open spaces), only 4 Seat (world’s first 4-seater Side by Side) and Only Xtreme (Premium performance under all conditions).For more details visit:

Snowmobiles: Polaris snowmobiles promise to generate much excitement in India. They are available in Adventure, Crossover, Performance, Deep Snow, Trail Luxury and Utility ranges.For more details visit:

Polaris Range of Multi Utility Vehicles: The range of off-road vehicles offered by Polaris is undoubtedly one of the best in the market. It is designed to perfection for providing the maximum power, durability, higher loading capacity and superior manoeuvrability. The easy to use, hardworking multi-utility range of vehicles by Polaris is built specially for extreme performance and sturdiness. They are used in various industries as below-

Defence & Police: Polaris Military vehicles are the solution for easy movement of military personnel in tough off-road terrains like hills, forest, snow, water, marshy land, desert, rocky land etc. Built to match the tough working of the Defence and Police, reaching the unreachable, achieving the impossible has become easily attainable with the range of Polaris Vehicles. Polaris “Light Tactical Vehicles” are most suitable for anti-insurgency, anti-terrorist & anti-naxal operations for quick movement in guerrilla war operations.

Agriculture: More ploughing power, tougher built, higher loading capacity, better manoeuvrability, and easy to handle, the agriculture range provides the option of achieving the maximum and best results for all farming needs. 

Construction: The versatile, dependable and durable construction range helps in making the difficulties of construction easy. Designed for extreme conditions, these workhorses are available in a range of models to suit every requirement.

Tourism: Explore the unexplored, create new possibilities and enjoy the beauty of nature with the maximum comfort provided by the tourism range of Polaris.

Forest Patrolling: Ideally suited for deep jungles, marshy lands and rough terrain, Polaris range of vehicles will easily go in such areas. Forest Patrolling Range of Polaris will make sure that the journey is filled with possibilities and comfort.

Mining: Specialised designs, extreme power, higher loading capacity and easy to use Polaris Mining Range helps you in utilizing the available resources to give you maximum productivity with ease.

Adventure: Explore what few dare to explore, make the impossible possible, Experience the new definition of adventure created by the adventure range of Polaris.

Coastal Patrolling and Beach Rescue: Safety sees a new high with the Polaris range of beach rescue vehicles, which dare to go into the marshy lands reaching out to the aid of the needy right on the spot, in a faster and more efficient way.

Ambulance Service:The Ranger 6x6 800 modified ambulances are built with unmatched traction & capacity and have 6 wheels drives available on demand with simple switch. This is the ideal vehicle to move heavy loads over the harshest terrain. With an engine capacity of 760cc, this vehicle is perfect to manoeuvre on treacherous terrains as well as narrow strips, to supply medical help and assistance to places of difficulty. Polaris off-road ambulances are apt for supplying medical supervision in rural India and calamity stuck regions.

For more information please contact:

Runa Ahlawat

(Manager - Marketing Communication)

Tel. no. : +91 9818465205

Head Office:

Polaris India Private Limited

Second floor, M-6, Uppal’s Plaza, Jasola

New Delhi-110025

Phone: +9111-49121212