A3C & Morehouse College Partner To Bring Academic Symposium to A3C Festival & Conference

Atlanta,Ga, August 5, 2015 - Morehouse College and A3C are proud to announce the launch of The Formula: An Academic Symposium at the 11th annual A3C Festival & Conference in Atlanta October 7-11, 2015. 

This initial year of The Formula is designed to provide a platform from which the hip-hop everyman can scale issues and topics within the culture more globally.  

After an academic meet with hip-hop legend Rakim at the Festival & Conference in 2009, Morehouse and A3C began formal collaborations in 2014 with a series of dialogues that ranged from "in conversation" with Scarface to social justice panels with artists, academics and activists. This year, the College and A3C have developed a curriculum that extends panels into workshops that are hip-hop informed and community driven.  

Together, Morehouse and A3C embark on an innovative partnership that will extend beyond the five-day festival with co-sponsored hip-hop "cultural representatives" at Morehouse and throughout the city, allowing for an authentic embrace of hip-hop culture in Atlanta year-round.

A3C is the one of the largest annual gatherings of hip-hop creative minds and influencers in the world. Morehouse is a storied liberal arts college that has served as an incubator for social justice giants since its establishment in 1867. It holds as central a tradition of developing outstanding leaders - particularly Black men leaders having graduated cultural innovators Martin Luther King, Jr., Saul Williams, Maynard Jackson, Spike Lee, Keith "GURU" Elam of Gang Starr and others. 

For more information about the A3C Festival & Conference, taking place in Atlanta on October 7-11, 2015, visit Follow A3C on and Twitter - @A3C and Instagram - @A3CFestival  and the hashtag is #A3C2015.

Media Contact:

The Garner Circle PR

Latoya Chambliss -

Nicole Garner Scott

A3C Publicist:

Asia Jeton-